@Hasbro Introduces STAR WARS: MICRO FORCE
November 15, 2017

An exciting new line of Star Wars collectibles were revealed today on StarWars.comMICRO FORCE! Micro Force is a line of squishable and easily collectible micro figures. Fan-favorite characters include Rey, Finn, Darth Vader, Yoda, Princess Leia, Chewbacca and so many more.

STAR WARS MICRO FORCE Blind Bags Assortment

(Ages 4 years & up/Approx. Retail Price: $2.99/Available: December 2017)

Collect the Galaxy of fan-favorite characters with the STAR WARS MICRO FORCE Blind Bags Assortment. Each figure has a squishable feel and unique pose, creating an exciting new way to bring iconic STAR WARS scenes to life!  These stylized and movie-inspired micro collectibles include iconic characters such as REY, FINN, DARTH VADER, LUKE SKYWALKER, PRINCESS LEIA ORGANA, HAN SOLO, CHEWBACCA, YODA, R2-D2, and more. Each blind bag includes two figures and a collector card. Each sold separately. Available at most major retailers and on HasbroToyShop.com.

Daniel Pickett

Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since.

In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features.

He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced.

In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com.

Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s
“Pop Candy” Blog twice. Daniel’s content has also been featured on MSNBC.com,
Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official
Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many
others. He has consulted on toy lines, books, documentaries and TV shows.

But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.

Read other articles by Daniel Pickett.

 

 

 

1 Comment »

  • Battastic says:

    Hasbro did this already right? I think it was the Pods line with some figures you could see and others covered as a mystery. I think they are even using some of the same molds. I guess they are just dropping the game side of it maybe?
    If it didn’t sell that well before why waste time again.
    Lot of time and money that could have gone to something better or built to last more than a year.

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