New in the AFi Archive- MOTUC She-Ra
May 31, 2010

As you might have guessed  by now that the AFi offices got a new box of review samples from Mattel this week,  so I’ll be bringing you several first looks at new and upcoming toys.  First up was the DCUC Plastic Man, then it was Masters of the Universe Classics- Keldor.and now we have Masters of the Universe Classics Princess of Power She-Ra!

 Like Keldor, She-Ra was also originally teased to MOTUC fans back in January when her shield accessory was previewed as part of the "guess who’s coming" accessories at the Under the Influence: Masters of the Universe art show.   Also like Keldor, She-Ra was also a former San Diego Comic Con exclusive for the 200X Masters line.

Now we have an all new She-Ra, The Most Powerful Woman in the Universe™, aka Adora of the House of Randor, for the MOTU Classics line.  This new She-Ra features multiple accessories, a removable cape and an alternate head.   I’m going to warn you all up front that she is a bear to open as her hair is so big and the way Mattel has it rubber banded in there you will have to cut the bubble holding her in place.  I had to remove the head from the figure and open the figure and head separately.

Also, I had a bit of a hard time getting the heads to reattach on the figure I received.  I was under a bit of pressure to take these pictures Friday night as I was leaving to go out of town the next morning, so for most of the pictures the head is just sitting on top of the neck ball and not popped into place.  If you think the neck is too long or the head is tilted at an odd angle in any of the pictures that’s why.  I didn’t have time to mess with is as I had a lot of things to shoot that night so I could get them up this weekend.

She-Ra will be available to order June 15th on

You can see all of the She-Ra images and info in the AFi Archive.

This review sample was provided by Mattel.


Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on,,, Boing-Boing,, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
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