As New Dragon Ball Z Action FiguresDebut, Fans Will Soon be Able to Battle with Cards From All ThreeDragon Ball Sagas for the First Time Ever
(CYPRESS, CA – MARCH 18, 2008) – With the return of original toy manufacturer Bandai America Inc. to the Dragon Ball Zfranchise, fans can further celebrate with the highly anticipated debutof an all-new Dragon Ball collectible card game this Summer from BandaiCollectible Games. For the first time ever, characters from all threeaction-packed Dragon Ball sagas will be incorporated, as well asexclusive and dynamic artwork. Goku fever is sure to reach an all-timehigh, particularly since Bandai America has new Dragon Ball Z actionfigures hitting retail this month.
“Bandai’s Dragon Ballcard game has already seen huge success throughout Asia and Europe, andwe’re finally thrilled to introduce our new CCG to North America, alongwith a lineup of action figures and other toys throughout the year,”said Danny Satyapan, director of Bandai America’s cards division. “Fans everywhere have definitely been responding to the stunning newDragon Ball images that are exclusive to our cards, and our game systemhas been getting rave reviews from U.S. players.”
The Dragon Ball franchise consists of Dragon Ball, Dragon Ball Z and Dragon Ball GT, and is one of the most successful anime properties of all time. It was born in Japan as a manga comic by the famed artist, Akira Toriyama (who also helped to create the new Blue Dragon property, another Bandai America toy line launching Fall 2008). The Dragon Ball Z saga first arrived in the U.S. in 1996 and continues to air to this day on Cartoon Network.
The Dragon Ball Collectible Card Gamefeatures a game system similar to Bandai America’s hit Naruto CCG,which has been a huge success among fans. As a result, the Dragon Ballcard game is sure to appeal and be familiar to the legions of Narutoenthusiasts. The compatibility of these two CCGs will undoubtedlyresult in incredible card game battles between these two very popularlicenses.
The Dragon Ball Collectible Card Gamefuses the exciting action from all three sagas by allowing players tobattle against their opponents with their favorite characters like Gokuand Vegeta. Debuting July 18th, the “Warriors Return”Starter Decks have a SRP of $8.99 and Booster Packs retail for $3.99. Bandai America is supporting the game with a strong organized playprogram that will reward tournament participation at conventions andhobby retailers with promotional Dragon Ball Z cards, game mats andother exclusive prizing. For more information about Bandai’sCollectible Games, log onto www.BandaiCG.com.
To celebrate itsmuch-anticipated return, Bandai America recently launched two actionfigure assortments – the 2.5” Ultimate Spark Figures and4.5” Real Works figures – to satisfy the existing demand for toys amongadult fans. Both offer highly-stylized and Japanese-inspiredpackaging. For the Fall, Bandai is unveiling three action figuresfeaturing new sculpts, as well as role-play toys sure to appeal toyounger fans. The company is a consistent leader in the action figureand role-play categories, given its 16 year success with Power Rangers,as well as with hot new boys’ brand Ben 10.
About Bandai America Inc.
A leader in introducingJapanese toy trends to the United States, Bandai America Incorporatedis a subsidiary of NAMCO BANDAI Holdings (USA) Inc., an entity thatresulted from the integration of Namco Ltd. and Bandai Co. Ltd. ofJapan. Global interests encompass six strategic business units: toysand hobby (toys, models, apparel and sundries), amusement facilities,game content (home and arcade console gaming), network (mobile phoneand PC content), visual and music content (including homeentertainment), and an affiliated business group. Bandai America isthe manufacturer and master toy licensee of some of the most popularbrands in children’s toys and entertainment today, including PowerRangers, Ben 10TM, Dragon Ball Z®, Digimon, Blue DragonTM and Tamagotchi®. The company is headquartered in Cypress, California and information is available at www.Bandai.com.
About Toei Animation Co., Ltd.
With headquarters inTokyo and sales offices in Los Angeles, Hong Kong and Paris, ToeiAnimation (Jasdaq: 4816) ranks amongst the world’smost prolific animation production studios. Toei Animation’s operationsinclude animation development and production, and worldwide marketingand program licensing. Since it’s founding in 1956, Toei Animation hasproduced more than 9,000 episodes of TV series (189 titles) and 172long feature films as of March, 2007.
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