The second half of the GI Joe Sneak Peak panel was devoted to a reveal so secret, it was marked "For Your Eyes Only" (cue sappy James Bond music). Again, no photography was allowed.
Hasbro is teaming with the Discovery Channel to create HUB, a new kids TV channel. And the reason this is being mentioned here? The first show to be announced for the network is a new GI Joe animated show!
They have brought together the talents of Arron Archer, Ted Biaselli, Jeff Kline, Mike Vogel to create "GI Joe Renegades"!
There was one cell of the animation. Someone with blonde hair wearing green army fatigues. Think of it as a GI Joe "Year-One." All the characters you love, but before you met them. How did they get their cool code names. How did the characters get to where they are today.
GI Joe is on the run from someone. Someone who might or might not look like a snake. (Tons of applause from the audience at this.) Things are not what they seem. There is a public face to Cobra. "Did we say that out loud?" (more applause).
Pursuit of Cobra as the toy tag line will end in 2011. Fall 2011 toys will be tied to the new animated series. GI Joe Renegades will be the new inspiration for the 3.75 inch line. Same scale, same articulation as current offerings.
Range of characters is broad. Linear story telling. 2 part and 3 part stories. Synergy between studio and toy maker. Core character focus in beginning, expanded cast going forward.
Writers are hard core fans and experienced. Frequently asking "Can we introduce so and so." Access to as big a world as possible. Show is ‘raising the bar’ on this network.
Cobra commander has classic mask.
Destro wears mask on purpose.
Girl Ninjas? "Yes."
Signature weapons with named characters.
Well known voice actors, but we can’t tell you who.
Timber the wolf.