CHRISTMAS IN THE WIZARDING WORLD, A NEW HARRY POTTER™-THEMED HOLIDAY EXPERIENCE, TO PREMIERE FALL 2017
July 18, 2017

 

GLENDALE, Calif. (July 18, 2017) — Warner Bros. Consumer Products (WBCP) and GES, producers of the internationally touring exhibition Harry Potter: The Exhibition, today announced the creation of the newest Harry Potter-themed environment, with a holiday twist, Christmas in the Wizarding World.

Launching fall 2017 in selected shopping venues, Christmas in the Wizarding World is a holiday experience inspired by the Harry Potter film series, which will feature beautifully crafted settings and showcase unique experiences sure to dazzle families of all ages. WBCP and GES will partner with premier retail developers to bring the experience to major shopping destinations during the holiday season.

 

”This holiday season, we are excited to introduce new Christmas themed experiences that further extend J.K. Rowling’s Wizarding World into the lifestyle of our fans and consumers,” said Peter van Roden, Senior Vice President, Global Themed Entertainment, Warner Bros. Consumer Products. “Christmas in the Wizarding World will be an all-new touchpoint that celebrates this very special time of the year.”

 

This fully themed holiday retail experience will be reminiscent of the setting and atmosphere of a wintry Hogsmeade village, complete with a wand shop, ornate window displays and interactive elements that are sure to be a hit with Harry Potter fans.

Key features of the experience include:

  • Ollivanders™, where guests will be able to experience a holiday surprise with the help of the Wandkeeper, amid soaring shelves of hundreds of precariously stacked wand boxes.
  • A memorable photo opportunity, featuring a number of background options from the Harry Potter films, where guests can purchase a keepsake of their Christmas in the Wizarding World experience.
  • Throughout the attraction, animated windows will bring the iconic shops from the films to life,  delighting visitors and fans alike.
  • A wide selection of authentic Harry Potter merchandise, from house sweaters and robes to fan-favorite confections and plush owls, as well as jewelry and collectibles will be featured in familiar storefronts seen in the films.

“GES is delighted to be a part of creating a new way for fans to experience the world of Harry Potter, this time in a holiday setting,” said Eddie Newquist, chief creative officer of GES. “This one-of-a-kind experience is sure to be a hit with families and friends who are looking for a magical experience this holiday season.”

 

GES, producer of blockbuster touring-themed attractions and world-class live events across the globe, will design, produce and operate Christmas in the Wizarding World.

 

Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com. Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on MSNBC.com, Time.com, The Wall Street Journal, The Saturday Evening Post, CNN.com, AssociatedPress.com Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
Read other articles by Daniel Pickett.

 

 

 

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