Corgi International Limited announces a license agreement with EON Productions for James Bond.
August 22, 2007

HONG KONGCorgi International Limited (Nasdaq GM:CRGI) today announced that it has entered into a Master Toy & Collectible Replica agreement with EON Productions. The agreement for the James Bond classic movie archive runs through 2010 and includes the forthcoming James Bond Movie due for release in 2008 and subsequent movies released during the course of the term.
 
This worldwide agreement will allow Corgi International to release both mass market product ranges as well as core collectibles on innovative product lines that include, Action Figures, Vehicles, Electronic Roleplay, Die Cast, High Specification Remote Control released under the Popco brand and High end Replicas released under the world renowned Master Replicas branding, amongst other items in varying scales and formats.
 
Corgi International CEO Michael Cookson commented, "Corgi has had a long association with the James Bond license, and as a licensee for over 40 years on Die Cast, we truly believe that we have reached an agreement where we can use our expertise in both the mass and collectibles markets to release products to a fan base that is both core and aspirational, something that most people believe James Bond to be. Our product range will commence before the movie release in 2008 with classic movie product and replicas and continue with some strong and innovative mass market lines, and we are proud to continue our association with such a franchise.
 
Keith Snelgrove, SVP Global Business Strategy for EON Productions, also commented " We pride ourselves in the long-standing business relationships we have with many of our James Bond franchise partners. Corgi has been with us since the beginning, and we are excited to see the new range of both toys and prop replicas that Corgi International will bring to market in conjunction with our next film and beyond. "
 


 

About EON PRODUCTIONS

EON Productions/Danjaq, LLC, is owned by the Broccoli family and has produced twenty one James Bond films since 1962, including CASINO ROYALE. The James Bond films, produced by Michael G. Wilson and Barbara Broccoli, make up the most successful franchise in film history and include the recent blockbuster films GoldenEye, Tomorrow Never Dies, The World is Not Enough and Die Another Day. EON Productions and Danjaq, LLC, are affiliate companies and control all worldwide merchandising of the James Bond franchise.

 

About Corgi International

Corgi International develops and markets innovative, high-quality licensed and unlicensed pop culture collectibles, gifts and toys ranging from high-end movie and television prop replicas to lower price-point gifts and toys.  The company holds licenses for pop culture collectibles, gifts and toys for many of the highest grossing film franchises of all time including Batman, Disney Classics, Harry Potter, James Bond, Pirates of the Caribbean, Star Trek, Spiderman 3, and Star Wars. The company is headquartered in Hong Kong, with offices in Walnut Creek, CA, Chicago, IL, and the United Kingdom.

 

Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com. Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on MSNBC.com, Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
Read other articles by Daniel Pickett.

 

 

 

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