DST Goes Ape!
October 1, 2007

The next property to join Diamond Select Toys & Collectibles’ growing library of licenses is none other than the 1968 classic that introduced the world to damn, dirty apes, Planet of the Apes!  With five feature films, two television series, comic books and more – the Planet of the Apes universe has been a part of popular culture for the past forty years.  Now with DST at the helm, new Planet of the Apes merchandise will be hitting stores next year!

As with their successful Star Trek license DST has partnered with Emce Toys to release an array of ape-related products, beginning with reproductions of the hugely popular eight-inch cloth retro figures originally released by Mego in 1974!  Beginning with the classic Cornelius and Ursus figures, fans of the original retro-style figures will be able to add these timeless collectibles to their collections complete with their original accessories and packaging style.  Further assortments will include the popular Dr. Zaius and Dr. Zira as well as other figures from the classic line!

“The first Planet of the Apes toys were produced by Mego – a fact which has guaranteed these innovators a place in toy history,” said Michael Leavey, Sales and Marketing Supervisor for Diamond Select Toys.  “Since their designs have withstood the test of time and become legends in the toy industry, it’s only natural to introduce these classic collectibles to the next generation of fans.”

Starting in 1974, Mego released their eight-inch cloth figures to phenomenal fan response.  The runaway success of the Planet of the Apes franchise led the company to expand into playsets and other accessories.  Available in 2008, the first Planet of the Apes figures in this classic style in more than twenty-five years will be Cornelius the chimpanzee and Ursus the gorilla.  Just as with their original releases, both will feature traditional articulation, cloth uniforms and plastic accessories.


Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com. Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on MSNBC.com, Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
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