EMCE Announces ‘Create Your Own Comic Book Hero, The Sequel!’
December 12, 2013

This just in from our friends over at EMCE Toys – an early look at the creation of the follow up to their wildly successful “Create Your Own Comic Book Hero” customizing set:

2014: “Create Your Own Comic Book Hero, The Sequel!”

This is the first of our upcoming products for 2014 that we will be showing at NY Toy Fair. It is a sequel to our previous hit, the 4 scale “Create Your Own Comic Book Hero” Action Figure Customizing Kit, but this one includes a female body and a “superhuman” body. Like the original, it also contains swappable heads, hands, capes, “water-slide” decal sheet and water based paints.

It is being developed exclusively for our friends at DIAMOND COMIC DISTRIBUTORS. Retailers can order through Diamond, and interested customers can contact their local comic shop to place preorders (reference catalog #OCT131941).*

The product is in progress, and we want to share with you the process of taking it from concept to completion.

Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com. Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on MSNBC.com, Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
Read other articles by Daniel Pickett.




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