First Official Look at Shazam! in Costume
May 21, 2018

While there have been some on-set leaked photos making the rounds of what the costume for the upcoming DC Entertainment’s SHAZAM! movie, staring Zachary Levi would look like and what he looks like in it, up until today there has not been any sort of official reveal for the movie.

Today kicks off Licensing Expo 2018 in Las Vegas and Levi was on site at the Mandalay Bay resort and posted the first picture of himself in costume from one of the marketing posters.   You can see from the poster that the production is using the glowing lighting bolt insignia and hood from the New 52 version of the character.


SHAZAM! is the story of a boy who is given the ability to become an adult superhero in times of need with a single magic word.

SHAZAM! will be released April 2019.

Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on,, The Wall Street Journal, The Saturday Evening Post,,,, Boing-Boing,, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
Read other articles by Daniel Pickett.




No Comments »

Leave a Comment