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JuliusMarx
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Post subject: DC Comics Sells Over 5 Million Comic Books in Six Weeks Posted: Fri Oct 14, 2011 12:31 pm |
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| Daniel Pickett |
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Joined: Sun Nov 04, 2007 6:30 pm Posts: 7930 Location: So Cal
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NEW YORK, Oct. 13, 2011 /PRNewswire/ -- DC Comics - the home of Superman, Batman, Green Lantern and Wonder Woman - is experiencing its best comic books sales in more than 20 years, following a historic renumbering of all DC Comics titles with 52 all-new first issues. With sales of more than 5 million copies in only six weeks, the first issues of DC COMICS – THE NEW 52 are generating international headlines and bringing fans back into comic book stores across the country.
"We are thrilled by the overwhelmingly positive response from retailers, fans and the creative community to DC Comics -- The New 52," said DC Entertainment President Diane Nelson. "This was a bold publishing initiative that is reinvigorating and growing the industry and medium we love."
"We did more than just change Superman's costume and renumber the entire line. We took a huge risk and it's paying off," said Jim Lee, DC Entertainment co-publisher and artist of JUSTICE LEAGUE. "Comic book retailers are seeing returning fans as well as new readers flock to their stores."
Earlier this year, and before DC COMICS – THE NEW 52 launched on August 31, the industry's bestselling comic book title typically sold about 100,000 copies. In contrast:
JUSTICE LEAGUE #1 has sold more than 250,000 copies. ACTION COMICS #1 and BATMAN #1 have both sold more than 200,000 copies. DETECTIVE COMICS #1, THE FLASH #1, GREEN LANTERN #1 and SUPERMAN #1 have all sold more than 150,000 copies. AQUAMAN #1, BATGIRL #1, BATMAN AND ROBIN #1, BATMAN: THE DARK KNIGHT #1, GREEN LANTERN CORPS #1, GREEN LANTERN: NEW GUARDIANS #1 and WONDER WOMAN #1 have all sold more than 100,000 copies.
So, just how many comic books are we talking about? With New York Comic Con kicking off this week, let's look to some of New York's famous landmarks for some visual context. It takes (approximately):
2,090,880 comic books laid end to end to stretch from one end of New York State to the other. We've sold enough DC COMICS – THE NEW 52 first issues to span New York State in its entirety two times over. 174,480 comic books stacked on top of each other to reach the top of the Empire State Building. That's every copy of GREEN LANTERN #1—with issues to spare. 36,600 comic books stacked in a pile to reach the top of the Statue of Liberty. That means copies of WONDER WOMAN #1 could reach the top of Lady Liberty almost three times.
Oh, and 5 million copies sold? That's enough copies of DC COMICS – THE NEW 52 to lay out and span the distance from New York to Chicago – with some left over.
"People are buying, reading and talking about a line of comic books in a way they haven't in years," said Dan DiDio, DC Entertainment co-publisher. "We're thrilled to see the passionate response fans have had, but this is just Step One for us. Now our plan is to keep the momentum and enthusiasm going."
"When DC Entertainment was created almost two years ago, we committed to an environment of 'no fear' when it came to creative and business risks," said Nelson. "I couldn't be more proud of our Publishing team for embracing this mantra and delivering in a way that is growing the genre, our partners' businesses and our fan base, while helping to fuel the creative engine that drives so many Warner Bros.' content businesses."
In addition to debuting all-new first issues in comic shops, DC COMICS – THE NEW 52 launched same-day digital publishing, with DC Entertainment becoming the first major comic book publisher to release their entire line of ongoing titles same-day digital.
"Our digital sales have been better than we could have imagined and we are pleased that these sales are additive to traditional publishing sales in the comic book stores," said John Rood, executive vice president of Sales, Marketing and Business Development. "We're not migrating readers from print to digital. We're adding more new readers into the mix."
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Shellhead
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Post subject: Re: DC Comics Sells Over 5 Million Comic Books in Six Weeks Posted: Fri Oct 14, 2011 1:00 pm |
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| Armored Avenger of Arduous Aspirations |
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Joined: Tue Dec 23, 2008 9:36 am Posts: 7044 Location: Phoenix Metropolitan Area
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Let's see how they're doing a year from now before all the backslapping gets out of control.
X-men #1 sold over a MILLION copies just 20 years ago.
Perspective is a good thing.
And, yes, I bought my share of the new books lest anyone consider me a DC hater.
_________________ Leave it up to a billionaire to buy the world some time --- Tony Stark
Iron Man, Iron Man, does whatever an iron can! Steams a shirt any size, puts a crease in your thighs, look out! Here comes the Iron Man!
Trade Rating +43 and counting
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zedhatch
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Post subject: Re: DC Comics Sells Over 5 Million Comic Books in Six Weeks Posted: Fri Oct 14, 2011 1:09 pm |
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| 3 3/4" |
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Joined: Tue Feb 17, 2009 8:25 pm Posts: 637
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Honestly, when you are pumping out 1 million #1's in a month, that really isn't that impressive.
I am joking to a degree, but the point is I thought expectations were much higher as so many #1's were being tossed out there.
Justice League=250,000 copies? THAT IS GOOD??? I know comics have dropped off but like Shellhead said, X-men sold 20 mil (yes with 5 covers, but it sold). I seriously remember the adverages for a month was higher than that. Comics must have dropped off more than I realized.
_________________ [url]http://www.zedsjoesite.com/[/url] Home of Scale Wars an action-comedy Photowebcomic updated Mon-Fri
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Shellhead
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Post subject: Re: DC Comics Sells Over 5 Million Comic Books in Six Weeks Posted: Fri Oct 14, 2011 1:13 pm |
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| Armored Avenger of Arduous Aspirations |
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Joined: Tue Dec 23, 2008 9:36 am Posts: 7044 Location: Phoenix Metropolitan Area
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They aren't dead yet, but somebody just called for an ambulance. 
_________________ Leave it up to a billionaire to buy the world some time --- Tony Stark
Iron Man, Iron Man, does whatever an iron can! Steams a shirt any size, puts a crease in your thighs, look out! Here comes the Iron Man!
Trade Rating +43 and counting
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zedhatch
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Post subject: Re: DC Comics Sells Over 5 Million Comic Books in Six Weeks Posted: Fri Oct 14, 2011 1:21 pm |
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| 3 3/4" |
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Joined: Tue Feb 17, 2009 8:25 pm Posts: 637
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Shellhead wrote: They aren't dead yet, but somebody just called for an ambulance.  Well all I can say is I try to support as much as I can.
_________________ [url]http://www.zedsjoesite.com/[/url] Home of Scale Wars an action-comedy Photowebcomic updated Mon-Fri
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alcinde4
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Post subject: Re: DC Comics Sells Over 5 Million Comic Books in Six Weeks Posted: Thu Oct 20, 2011 11:18 am |
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| willing to display nerd-rage meltdown for custom subnic |
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Joined: Mon Nov 02, 2009 10:41 am Posts: 5811 Location: Atlanta, GA
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I've certainly bought more since the relaunch, than I've bought the last 2-3 years combined. I'm loving the few books that I've picked up thus far.
This was a calculated risk that has paid off. At least in the very short term. I wish DC Comics, and the comic book industry as a whole, well. As a huge fan whose interest has waned exponentially over the last 5-6 years, I looked at this reboot as breath of fresh air. And to me, at least for now, it's been exactly that.
_________________ Hasbro is the way to go.
I don't fail, I just succeed at finding ways that don't work.
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