Four Horsemen Power Lords Exclusive Update
September 17, 2013

Once again proving what class acts the gang at the Four Horsemen Design Studio are, today they posted this update for fans that missed out on the 4 minute sell out of their con exclusive Power Lord figures:


The one thing we NEVER want to do is to leave fans out who want the toys we make. We always make available on Store Horsemen any exclusives that we sell at conventions to make sure everyone has a chance to get them. This being said, we VASTLY underestimated the popularity of the Power Lords: Power Soldiers figures and although we do feel bad that the exclusivity of the figures that people have been able to purchase might be some of the draw, that’s not what truly matters to us. We’re fans as well so we know how disappointing something like a quick sell-out can be. In this spirit we’re going to look into ways of getting these figures into the hands of everyone who wants them. We’ll have an announcement about it sometime tomorrow (Tuesday). Thanks for your TREMENDOUS support. We truly are choked up about the amazing results of these sales the past couple days and we really can’t thank all of you enough. But we’re gonna try…

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Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on,, The Wall Street Journal, The Saturday Evening Post,,,, Boing-Boing,, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
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