G.I. Joe Custom Show at SubUrban Vinyl on May 31
May 21, 2013

Curated by SubUrban Vinyl and Tenacious Toys with partners The Loyal Subjects and Hasbro


On Friday, May 31st from 4-9pm, SubUrban Vinyl will become a G.I. Joe emporium with a family-friendly event dedicated to the most influential toy line of our generation: Hasbro’s G.I. Joe figures.

The custom toy show involves 30+ of today’s most talented artists contributing 100+ custom toys. Based on The Loyal Subjects’ newly released line of G.I. Joe mini figures and featuring detailed sculpting and custom paint work, these production toys have evolved over the past few weeks into a vast array of one-of-a-kind sculptures at the hands of the artists below:


Alison Perez
Billy Roids
Blazon Brikhaus
Bryan Collins
Cash Cannon
Carson Catlin
Dave Webb
Dead Hand Toys
Don P
Forces of Dorkness
Ian Ziobrowski
J Fury
Jason Chalker
JC Rivera
Joe Scarano
Juan Muniz
Les Schettkoe
Matt A*
Mike Die
Mr. Munk
Nasty Neil
Rusted Halo
Shawn Wigs
Tasha Zimich

In addition to the custom toy show, Hasbro has agreed to lend SubUrban Vinyl props from the G.I. Joe movie, plus a few of their in-house artists to contribute custom toys and artwork. The designer of the GI Joe figures, Les Schettkoe, will be flying out for the opening night party, as will Jonathan Cathey of The Loyal Subjects. Hasbro employees will be in attendance as well.

Several artists have created paintings and prints inspired by the G.I. Joe toy line. All original artwork and prints will be available to purchase at the SubUrban Vinyl shop, and online after the opening night as well. Les Schettkoe and The Loyal Subjects will be creating special, exclusive G.I. Joe t-shirts for the event.

Food and drink will be provided. Artists will be in attendance for appearances and signings. The show will be up for viewing at SubUrban for one week. Any custom toys, artwork and apparel unsold at the opening night party will be made available online in the SubUrban Vinyl store.

The opening night party runs from 4-9pm on Friday May 31st at the following address:

SubUrban Vinyl
4 Frederick Street
Waldwick, NJ 07463
phone: (201) 857-2480


SubUrban Vinyl:

Tenacious Toys:

The Loyal Subjects:


Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com. Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on MSNBC.com, Time.com, The Wall Street Journal, The Saturday Evening Post, CNN.com, AssociatedPress.com Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
Read other articles by Daniel Pickett.




No Comments

Comments are closed.