Hasbro's Star Wars Celebration V Exclusive 2-pack
July 15, 2010

Yesterday Hasbro sent us a package full of awesome stuff, such as some of their 2010 SDCC exclusives, and this:  Their 2010 Star Wars Celebration V 2-pack exclusive.  


This set was originally announced at Hasbro’s press event at Toy Fair 2010, and delighted a lot of old school fans.

For those of you young’uns that might not know this story, here’s the tale:   Back in the 1980 when Kenner was releasing the original Star Wars line they mixed up the names of two of the bounty hunters from Episode V The Empire Strikes Back.  Kenner was given the information that the robotic bug-eyed droid bounty hunter went by the name "Zuckuss" and the bathrobe wearing bug-eyed guy was named "4-LOM."  And that’s how we lived…for many years, stewing in our own ignorance.   

As it turns out the droid was supposed to have the more droid sounding name and the other guy was supposed to be Zuckuss.    That can be hard to reconcile after 20 years, but we all worked on it, and when Hasbro released them in the new line in the 90’s we went along with it.  As it turned out it was an easier transition for most of us than to have given up on the names of our beloved "Walrus Man, Hammerhead and Snaggletooth." But I digress…

This boxed set 2-pack is in commemoration of that bi-gone era and at the perfect time for release along with Hasbro’s launching or the vintage cards and Star Wars Celebration V, celebrating the anniversary of The Empire Strikes Back.   If you are not "Old School" and prefer your figures and their packaging to have the correct names then you are also in luck as Hasbro is currently releasing both 4-LOM and Zuckuss on their "correct" cards as part of the regular mass market Star Wars line.


Here’s a look at the packaging.  The packaging consists of an outer sleeve, an opening, hinged box, with window and the two carded figures.


Taking the box out of the sleeve you see the inner box.


Opening the inner box you see the figures in their window panels

All in all a great, well done exclusive on Hasbro’s part.  It’s got some great nostalgia points, but it’s not a new figure or character that non-attendees have to kill themselves tracking down.

This set will be sold exclusively by Hasbro at Celebration V in Florida, August 12th-15th. For more information on Celebration V click here.

Review sample provided by Hasbro’s PR team.

Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com. Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on MSNBC.com, Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
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