Iron Maiden Mascot Eddie Invades Angry Birds Evolution
October 16, 2017

Angry Birds Brings the Thunder in Halloween Tribute

 

Espoo, Finland – Oct. 16, 2017 –  Run to the Hills as Rovio Entertainment, the creators of the international phenomenon Angry Birds pays tribute to heavy metal legends, Iron Maiden, with an epic Halloween collaboration in Angry Birds Evolution.

As one of the most recognizable figures in the world of metal, Eddie, the iconic mascot of Iron Maiden, will be a special playable character as “Eddie the Bird” in Angry Birds Evolution this Halloween season.

“Our team is filled with massive Iron Maiden fans and Eddie was both our first choice & a natural fit in Angry Birds Evolution,” said Miika Tams, VP Games and Product Lead for Angry Birds Evolution, “It’s about time his status as a true worldwide rock icon was celebrated and we know that fans will love seeing Eddie the Bird raise hell on Bird Island!”

Players can crank up their Angry Birds Evolution team on October 18 during a special two-week character event for the most metal Halloween ever! Players who successfully recruit Eddie the Bird to their team during that time will be able to keep him forever.

“When you get a call from Rovio, one of the biggest entertainment companies in the world confessing that they are Maiden fans and want to celebrate Halloween with Eddie you just have to take notice. They have outdone themselves with this incredible tribute to Maiden and the opportunity to share the band’s music with their millions of players around the world. I really can’t wait to play him and skittle those pigs!” Llexi Leon, Interactive Creative Director at Phantom Music Management.

To celebrate Eddie the Bird’s arrival in a big way, there will be four evolutions of the character to represent different albums from Iron Maiden’s storied history. In addition, the Bird Island will be transformed into a Halloween themed heavy metal oasis with a land full of hair-raising and loving tributes to Eddie, Iron Maiden and the heavy metal universe.

Rovio is also planning to offer fans some exclusive ‘Eddie the Bird’ merchandise, made available for a limited time during this unique event.

Finally, look out for ‘Eddie the Bird’ migrating to Iron Maiden’s own ‘Iron Maiden: Legacy Of The Beast’ mobile RPG in 2018.

Horns up? Wings up more like!

Check out the amazing Eddie the Bird Halloween video here:

 

About Iron Maiden

With over 90 million album sales, more than 2000 live performances in 63 countries, millions of fans worldwide and 16 studio albums of unerring quality and power to their name, Iron Maiden have more than earned their proudly-held status as one of the most influential and revered bands of all time. Their recent world tour, 2016/17’s The Book Of Souls covered 39 countries across six continents playing to well over two million fans, with the band travelling on their customized Boeing 747 Jumbo Jet piloted by vocalist Bruce Dickinson. The band has recently extended its legacy in a couple of other areas of particular interest to them: their own beer, Trooper, widely acknowledged as the most successful international British beer launch of the past twenty years with Cheshire family brewers Robinsons and; a mobile game entitled Iron Maiden: Legacy of the Beast –  a free to play, fantasy RPG where players combat the legions of darkness across time and space as the band’s mascot ‘Eddie’. The game is both inspired by, and features, the art & music of, Iron Maiden.

A brand-new album – a live companion to “The Book of Souls” entitled ‘Live Chapter’ is released globally on November 17th.

 

About Rovio:

Rovio Entertainment Corporation is a Finnish, games-first entertainment company, that creates, develops and publishes mobile games and acts as a brand licensor in various entertainment and consumer product categories. The Company is best known for the global Angry Birds brand, which started from a popular mobile game in 2009. Today, the Company offers multiple mobile games, has produced The Angry Birds Movie, which opened number one in theatres in 50 countries, and licenses the Angry Birds brand to consumer products and other entertainment content.

Daniel Pickett

Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since.

In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features.

He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced.

In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com.

Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s
“Pop Candy” Blog twice. Daniel’s content has also been featured on MSNBC.com,
Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official
Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many
others. He has consulted on toy lines, books, documentaries and TV shows.

But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.

Read other articles by Daniel Pickett.

 

 

 

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