Mattel Announces Line Up for 8/15 Sale: TDKR Batman™, Mirror Master, JLU& Sir Laser-Lot™
July 25, 2012

Today on their Facebook page Mattel announced the line up for their monthly sale in August.   See below for details:


What’s that sound? Tick tock, tick tock… the clock is running on purchasing our subscription plans for 2013! Don’t miss your chance to score subscription-only figures from MOTUC and DCU, as well as the new Watchmen Club Black Freighter, featuring all six team members! Subscriptions are on sale through August 6th only, so click here now to get yours today.Toy Fans,

It’s been a sizzling Summer, and our August 15th sale is sure to heat things up even more! Our 8” Batman from The Dark Knight Rises is at the top of the list, Sir Laser-Lot™ is a sharp addition to any MOTU collection, and our JLU 3-pack is a triple treat to get over the mid-summer slump. A word of warning, though… try not to get distracted by shiny objects when Mirror Master is around.

Where’s the MOTUC Club Eternia® subscription figure for August? Fear not, all 2012 product will ship but Frosta™ will now show up in October (it’s a woman’s prerogative, right?) along with Rattlor™.

Whew, that’s a lot of excitement happening, so make sure you don’t miss out! Be here Wednesday, August 15th at 9 a.m. PT (12 noon ET) and here’s the complete list of what you’ll find waiting for you:

August 15th Monthly Sale*

  • MOTU 30th Anniversary: Sir Laser-Lot™ (monthly figure, included with 30th Anniversary subscriptions)
  • Batman™: Stealth Fusion™ Batman8” figure from The Dark Knight Rises
  • DCU: Mirror Master (monthly figure, included with Club Infinite Earths subscriptions)
  • JLU: 3-Pack FeaturingFuture Static / Aquagirl / Micron Essentials*

Remember to check out our Essentials shop because it’s brimming with must-have figures and accessories, so add to your order and save on combined shipping!

  • 6″ Flight Stands
  • DCU Super Powers Stands
  • Ghostbusters™ 6″ Ray Stantz
  • Ghostbusters™ 6” Peter Venkman
  • Infinite Heroes Figure Stands
  • MOTUC Battle Cat®
  • MOTUC Castle Grayskull® Diorama & Stands
  • MOTUC He-Man®
  • MOTUC Hordak®
  • MOTUC King Hssss™
  • MOTUC Panthor®
  • MOTUC She-Ra®
  • MOTUC Skeletor®
  • MOTUC Swiftwind™
  • Retro-Action® DC Super Heroes™ Darkseid
  • Retro-Action® DC Super Heroes™ Guy Gardner
  • Retro-Action® DC Super Heroes™ Kyle Rayner
  • Retro-Action® DC Super Heroes™ John Stewart
  • Retro-Action® DC Super Heroes™ “SHAZAM!”
  • Retro-Action® DC Super Heroes™ Sinestro
  • Retro-Action® DC Super Heroes™ Martian Manhunter
  • Voltron® Blazing Sword Voltron®

* Availability is subject to change – products sell out fast, so shop early for best selection!

August Subscription Key Dates

If you’re a subscription holder, here are the important dates to note for August 2012: Your card will be charged 5 calendar days before the on-sale date, so plan to have funds available before Friday, August 10th. Subscription orders should begin shipping approximately Monday, August 13th, two business days before the August 15th on-sale date.

If you need to change your billing information, shipping address, or email address please call 1-877-GO-MATTY by August 6th. And if for any reason your subscription has been cancelled, please call to get reinstated and you’ll receive the August figure(s).

Remember, the sale starts Wednesday, August 15th at 9 a.m. PT (12 noon ET). Want an email reminder? Click here to register. Or, join me on Facebook, Twitter and in our Fan Forums and you’ll get reminders there, too.


Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on,, The Wall Street Journal, The Saturday Evening Post,,,, Boing-Boing,, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
Read other articles by Daniel Pickett.




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