Mattel Press Conference News
February 10, 2013

66 batman

Robin exclusive to 2 pack
Joker wasn’t ready yet but coming WILL have the mustache
Batman, Surfs up Batman, Penguin, Riddler and Batmobile.
Should have all likeness rights. Should be at least 3 more figures.

In Power action Btman
Riddler and Joker.


Castle Grayskull. Will be 1:1 with what you see. Will be a few tweaks for final. Has blaster, flag, training device, key hole for scare glow, orb holder, armor, computer 2 new weapons.
Will go back on presale tomorrow for $275 for 2 weeks.


Add on Filmation series sub on sale tomorrow all new characters not Heman. Good guys and bad guys. One wild card in series. Some available day of. Same price and package as regular line.

Other new figures Castaspella, Mantenna (almost 100% new tool). New adventures Heman 2 pack. New stackable stands. Can be tiered. Comes in a pack same color as castle.

4 pack of MOTUC clam shell protectors.

Strobo will be available to early access sub holders.

Ratlor armor will ship in next accessory pack.

DC u Sub

Elongated man comes with working magnifying glass.
New figures – Huntress, Fire, Shazam Jr.

Retail DC U
Batman beyond matte finish, new head and wings.
Damion Wayne Robin


Would love to do more.

Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on,,, Boing-Boing,, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
Read other articles by Daniel Pickett.




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