Mattel’s SDCC 2013 Exclusive Reveals Day 3
May 1, 2013

 

Every weekday starting Monday April 29th and ending Friday May 3rd, we’ll reveal a new SDCC product. That’s ten total, plus we’ll add one or two surprises later in May or June just to keep it all going. Below is a list of the reveals. Make sure you check back every day so you don’t miss a single one!

We’ve also got news about the SDCC Voucher Pre-sale, SDCC’s Most-Wanted Sale, and where you can see these products live on display. Click here for all the info.

Here are the Day 3 reveals -

DCU Club Infinite Earths “Shazam!” New 52

Sculpted by the Four Horsemen, this is the first ever figure of the New 52 Billy Batson, the boy turned DC Super Hero known as “Shazam!” Not included with club subscriptions, this figure arrives with a removable hood in Club Infinite Earths die cut packaging with distinctive silver foil. The perfect addition to your DCU collection!

This product will be available for pre-order at MattyCollector.com on June 4, 2013, to be picked up at San Diego Comic-Con (details to come). It will also be available for purchase at the show, then at MattyCollector.com on August 5, 2013.

TM & © DC Comics.
(s13)







Hot Wheels® Atari Beach Bomb™ Pickup

There’s nothing better than the lights and sounds of an arcade game… except maybe a Hot Wheels® car, of course. You’ll be transported back to the local video arcade with the Hot Wheels® Atari Beach Bomb™ Pickup, finished in Red Line Club level hand polished Chrome Spectraflame® and Asteroids deco! And just like the arcades of old, this awesome finish will soon be a thing of the past… this will be one of the last hand polished Chrome Spectraflame® Hot Wheels® car offered. Features diecast body and chassis, and Real Riders® wheels.

This product will be available for pre-order at MattyCollector.com on June 4, 2013, to be picked up at San Diego Comic-Con (details to come). It will also be available for purchase at the show.





Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com. Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on MSNBC.com, Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
Read other articles by Daniel Pickett.

 

 

 

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