Mezco Announces “Heroes” Toys “R” Us Exclusive Figures
April 2, 2008

NY- Mezco Toyz is gearing up for the release of the 1st wave of “Heroes” 7-inch action figures from the hit award-winning NBC series. The first of three assortments planned for 2008 will arrive in stores in June.

In a move sure to thrill “Heroes” fans, Toys “R”Us will be offering two exciting exclusive figures: Fire Rescue Claire (Hayden Panettiere) and Times Square Teleportation Hiro (Masi Oka).

Fire-Rescue Claire features the Texas teenager in her iconic cheerleader outfit from the scene where she rescues a fireman and risks revealing her powers. The figure boasts over 9 points of articulation and comes complete with a miniature reproduction painting by award- winning artist Tim Sale depicting the dramatic rescue scene.

Times Square Teleportation Hiro features the Japanese office drone in the iconic scene where he teleports to New York’s legendary Times Square in front of the famous Toys “R” Us flagship store. Hiro comes complete with an alternate head, his ever present messenger bag, a Times Square backdrop, and his highly detailed sword of Takezo Kensei

Both will be available exclusively through Toys”R”Us’ more than 500 US retail locations as well as ToysRUs.com

Collect them all and save the world!


About NBC Universal Television DVD, Music and Consumer Products Group:

NBC Universal is a leader in providing entertainment programming to the domestic and international marketplaces. NBC Universal Television DVD, Music and Consumer Product Group manages all global ancillary television business endeavors for The NBC Universal Television Group, including third-party home entertainment distribution, consumer products, musical soundtracks, special market projects and the NBC Universal Online Store.

About Mezco:

Mezco Toyz is a toy company unlike any other. Mezco combines humour and horror, with action and adventure to produce the most sought after collectibles and toys on this or any planet. Mezco Toyz is an experienced developer and manufacturer of action-figures, toys and collectibles and has created figures for such high-profile licenses as Heroes, The Spirit, Hellboy 2, Hellboy 1, Cinema Of Fear, Family Guy, South Park, Animal House, Blues Brothers, Scarface, Under Dog, King Kong, The Goonies, and Edward Scissorhands among others. Learn more at www.Mezcotoyz.com .

About Toys”R”Us, Inc.

Toys”R”Us, Inc. is the world’s leading dedicated toy and baby products retailer. Currently it sells merchandise through more than 1,550 stores, including 585 Toys”R”Us stores and 260 Babies”R”Us stores in the U.S., 716 international stores in 34 countries, which includes licensed and franchise stores, and through its Internet site at www.Toysrus.com .

Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com. Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on MSNBC.com, Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
Read other articles by Daniel Pickett.

 

 

 

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