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	<title>Comments on: Goodbye, Hasbro.</title>
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	<link>http://www.actionfigureinsider.com/ottertorials/2008/11/02/goodbye-hasbro/</link>
	<description>Jason Geyer has been part of the online toy world for over 10 years, having founded some of the very first toy sites on the web including Raving Toy Maniac, ToyOtter, and now Action Figure Insider. He is also a former toy designer who is now a marketing genius. If he does say so himself. And he does.</description>
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		<title>By: Gareth</title>
		<link>http://www.actionfigureinsider.com/ottertorials/2008/11/02/goodbye-hasbro/comment-page-1/#comment-2562</link>
		<dc:creator>Gareth</dc:creator>
		<pubDate>Wed, 12 Nov 2008 10:43:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.actionfigureinsider.com/ottertorials/?p=105#comment-2562</guid>
		<description><![CDATA[I completely agree with your original post. I live in the UK and collecting Marvel Legends has never been an easy thing over here. 

From the ToyBiz  series one it was extremely difficult to find the figures as very few high street stores ever stocked them. 

Up until series 10 I was paying on average $19.00 per figure! After that more stores finally got the message and collecting was sweet until Hasbro got their hands on the license.

Now it&#039;s next to impossible to find this figure in the UK. Hasbro ML series 1 only ever came out in one high street store.  Hasbro has now taken the decision to stop stocking ML to the UK. 

I&#039;ve tried to contact Hasbro customer service but soon realised my folly as the staff in the UK call centre hadn&#039;t even heard  of Marvel Legends! 

It looks like now I have been forced to stop collecting Hasbro ML, so from now on Mattel DC universe will get my attention. 

I&#039;m really confused at Hasbro attitude regarding shipping to the UK. The price hike and lack of paints and articulation was bad enough. Now I&#039;m finished.]]></description>
		<content:encoded><![CDATA[<p>I completely agree with your original post. I live in the UK and collecting Marvel Legends has never been an easy thing over here. </p>
<p>From the ToyBiz  series one it was extremely difficult to find the figures as very few high street stores ever stocked them. </p>
<p>Up until series 10 I was paying on average $19.00 per figure! After that more stores finally got the message and collecting was sweet until Hasbro got their hands on the license.</p>
<p>Now it&#8217;s next to impossible to find this figure in the UK. Hasbro ML series 1 only ever came out in one high street store.  Hasbro has now taken the decision to stop stocking ML to the UK. </p>
<p>I&#8217;ve tried to contact Hasbro customer service but soon realised my folly as the staff in the UK call centre hadn&#8217;t even heard  of Marvel Legends! </p>
<p>It looks like now I have been forced to stop collecting Hasbro ML, so from now on Mattel DC universe will get my attention. </p>
<p>I&#8217;m really confused at Hasbro attitude regarding shipping to the UK. The price hike and lack of paints and articulation was bad enough. Now I&#8217;m finished.</p>
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		<title>By: mkjeeves</title>
		<link>http://www.actionfigureinsider.com/ottertorials/2008/11/02/goodbye-hasbro/comment-page-1/#comment-2559</link>
		<dc:creator>mkjeeves</dc:creator>
		<pubDate>Tue, 11 Nov 2008 16:20:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.actionfigureinsider.com/ottertorials/?p=105#comment-2559</guid>
		<description><![CDATA[i can understand your frustration. im not a fan of hasbros sculpting, price hikes or downsizing of the build figures. so i also stopped buying. as far as mattel, while i am very upset at what has happened to the masters of the universe line, i do like their dc figures. but im not a dc fan so out of the 8 or so waves listed i can only see 2 or 3 figures i want. i didnt stop collecting, it was more like being pushed out of collecting. sad days.]]></description>
		<content:encoded><![CDATA[<p>i can understand your frustration. im not a fan of hasbros sculpting, price hikes or downsizing of the build figures. so i also stopped buying. as far as mattel, while i am very upset at what has happened to the masters of the universe line, i do like their dc figures. but im not a dc fan so out of the 8 or so waves listed i can only see 2 or 3 figures i want. i didnt stop collecting, it was more like being pushed out of collecting. sad days.</p>
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		<title>By: ToyOtter</title>
		<link>http://www.actionfigureinsider.com/ottertorials/2008/11/02/goodbye-hasbro/comment-page-1/#comment-2541</link>
		<dc:creator>ToyOtter</dc:creator>
		<pubDate>Sat, 08 Nov 2008 19:28:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.actionfigureinsider.com/ottertorials/?p=105#comment-2541</guid>
		<description><![CDATA[Not to get too deep on it, but Tonka bought Kenner with very little changes in the late 80s. Hasbro bought Kenner (and Parker Bros) along with Tonka in the early 90. 

While they left Tonka and PB relatively alone, they slowly forced Kenner into doing things the Hasbro way, eventually killing the Kenner name altogether and shutting down their headquarters.]]></description>
		<content:encoded><![CDATA[<p>Not to get too deep on it, but Tonka bought Kenner with very little changes in the late 80s. Hasbro bought Kenner (and Parker Bros) along with Tonka in the early 90. </p>
<p>While they left Tonka and PB relatively alone, they slowly forced Kenner into doing things the Hasbro way, eventually killing the Kenner name altogether and shutting down their headquarters.</p>
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		<title>By: CantinaDan</title>
		<link>http://www.actionfigureinsider.com/ottertorials/2008/11/02/goodbye-hasbro/comment-page-1/#comment-2538</link>
		<dc:creator>CantinaDan</dc:creator>
		<pubDate>Wed, 05 Nov 2008 20:29:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.actionfigureinsider.com/ottertorials/?p=105#comment-2538</guid>
		<description><![CDATA[&quot;re: 5) I still can&#039;t forgive Hasbro for what they did to Kenner.&quot;

Maybe you could elaborate on this topic a bit. I&#039;m not savvy to all the details and would be interested to read (a blog entry perhaps) about the subject.]]></description>
		<content:encoded><![CDATA[<p>&#8220;re: 5) I still can&#8217;t forgive Hasbro for what they did to Kenner.&#8221;</p>
<p>Maybe you could elaborate on this topic a bit. I&#8217;m not savvy to all the details and would be interested to read (a blog entry perhaps) about the subject.</p>
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		<title>By: ToyOtter</title>
		<link>http://www.actionfigureinsider.com/ottertorials/2008/11/02/goodbye-hasbro/comment-page-1/#comment-2537</link>
		<dc:creator>ToyOtter</dc:creator>
		<pubDate>Wed, 05 Nov 2008 15:53:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.actionfigureinsider.com/ottertorials/?p=105#comment-2537</guid>
		<description><![CDATA[I&#039;m going to address this more fully in another post later today/tomorrow, but:

1) I&#039;m more of a Marvel fan than DC fan. 
2) &quot;The other guy does it too/does it worse&quot; is not a defense.
3) I&#039;ve never been a fan of GI JOE, Transformers, He-Man, WWE, Naruto, etc. so past accomplishments buy no love from me.
4) I think Hasbro is a better toy company than Mattel.
5) I still can&#039;t forgive Hasbro for what they did to Kenner.

One more thing. I&#039;m not boycotting anything. A boycott implies that you will buy the toys again if/when something changes. I&#039;m not buying any more toys from Hasbro. Period.]]></description>
		<content:encoded><![CDATA[<p>I&#8217;m going to address this more fully in another post later today/tomorrow, but:</p>
<p>1) I&#8217;m more of a Marvel fan than DC fan.<br />
2) &#8220;The other guy does it too/does it worse&#8221; is not a defense.<br />
3) I&#8217;ve never been a fan of GI JOE, Transformers, He-Man, WWE, Naruto, etc. so past accomplishments buy no love from me.<br />
4) I think Hasbro is a better toy company than Mattel.<br />
5) I still can&#8217;t forgive Hasbro for what they did to Kenner.</p>
<p>One more thing. I&#8217;m not boycotting anything. A boycott implies that you will buy the toys again if/when something changes. I&#8217;m not buying any more toys from Hasbro. Period.</p>
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		<title>By: JJJason</title>
		<link>http://www.actionfigureinsider.com/ottertorials/2008/11/02/goodbye-hasbro/comment-page-1/#comment-2536</link>
		<dc:creator>JJJason</dc:creator>
		<pubDate>Tue, 04 Nov 2008 23:36:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.actionfigureinsider.com/ottertorials/?p=105#comment-2536</guid>
		<description><![CDATA[Perhaps ironically, I just this week decided to stop buying Mattel&#039;s figures.  Their management, Q&amp;A spin, and non-distribution are an embarrassment to the industry and a frustration I can live without.

I&#039;m more of a Marvel person, anyway.

And that&#039;s the point, isn&#039;t it?  I wonder if you&#039;d feel the same way about Hasbro if they were handling DCUC.  I suspect you wouldn&#039;t as AFI is a decidedly pro-DC, and thus pro-Mattel, site.

As for me, I don&#039;t like how Hasbro mishandled Indiana Jones any more than anyone else, but they gave me G.I. Sigma 6, which I think are the best pure boys action toys of the last 20 years, so they have my nerd heart.]]></description>
		<content:encoded><![CDATA[<p>Perhaps ironically, I just this week decided to stop buying Mattel&#8217;s figures.  Their management, Q&amp;A spin, and non-distribution are an embarrassment to the industry and a frustration I can live without.</p>
<p>I&#8217;m more of a Marvel person, anyway.</p>
<p>And that&#8217;s the point, isn&#8217;t it?  I wonder if you&#8217;d feel the same way about Hasbro if they were handling DCUC.  I suspect you wouldn&#8217;t as AFI is a decidedly pro-DC, and thus pro-Mattel, site.</p>
<p>As for me, I don&#8217;t like how Hasbro mishandled Indiana Jones any more than anyone else, but they gave me G.I. Sigma 6, which I think are the best pure boys action toys of the last 20 years, so they have my nerd heart.</p>
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		<title>By: Beast</title>
		<link>http://www.actionfigureinsider.com/ottertorials/2008/11/02/goodbye-hasbro/comment-page-1/#comment-2535</link>
		<dc:creator>Beast</dc:creator>
		<pubDate>Tue, 04 Nov 2008 22:40:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.actionfigureinsider.com/ottertorials/?p=105#comment-2535</guid>
		<description><![CDATA[Frankly they&#039;ve improved the lines.

The plastic is of a better quality. Which means I haven&#039;t had figures breaking out of the package or falling over cause their joints are weak. 

And there hasn&#039;t been near as many problems with paint slop and stuck joints due to paint slop. And nobody looks like they&#039;ve been swimming in a sewer like ML10 &quot;Sewer Swimming&quot; Cyclops. 

And the price hike was going to happen no matter who was making the line. The cost of plastic had went through the roof. Why do you think other similar lines are the exact same price point as Hasbro&#039;s Marvel Legends right now.]]></description>
		<content:encoded><![CDATA[<p>Frankly they&#8217;ve improved the lines.</p>
<p>The plastic is of a better quality. Which means I haven&#8217;t had figures breaking out of the package or falling over cause their joints are weak. </p>
<p>And there hasn&#8217;t been near as many problems with paint slop and stuck joints due to paint slop. And nobody looks like they&#8217;ve been swimming in a sewer like ML10 &#8220;Sewer Swimming&#8221; Cyclops. </p>
<p>And the price hike was going to happen no matter who was making the line. The cost of plastic had went through the roof. Why do you think other similar lines are the exact same price point as Hasbro&#8217;s Marvel Legends right now.</p>
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		<title>By: Spilldog</title>
		<link>http://www.actionfigureinsider.com/ottertorials/2008/11/02/goodbye-hasbro/comment-page-1/#comment-2534</link>
		<dc:creator>Spilldog</dc:creator>
		<pubDate>Tue, 04 Nov 2008 19:43:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.actionfigureinsider.com/ottertorials/?p=105#comment-2534</guid>
		<description><![CDATA[I agree with ToyOtter... I said from the minute I heard that Hasbro was taking over the Marvel Legends line that they would end up ruining the line, and so they have. I haven&#039;t actually boycotted buying these figures, but I haven&#039;t bought nearly as many as I used to when ToyBiz produced them. The price hike has also played a part in why I haven&#039;t bought many too.]]></description>
		<content:encoded><![CDATA[<p>I agree with ToyOtter&#8230; I said from the minute I heard that Hasbro was taking over the Marvel Legends line that they would end up ruining the line, and so they have. I haven&#8217;t actually boycotted buying these figures, but I haven&#8217;t bought nearly as many as I used to when ToyBiz produced them. The price hike has also played a part in why I haven&#8217;t bought many too.</p>
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		<title>By: Oddjob</title>
		<link>http://www.actionfigureinsider.com/ottertorials/2008/11/02/goodbye-hasbro/comment-page-1/#comment-2531</link>
		<dc:creator>Oddjob</dc:creator>
		<pubDate>Tue, 04 Nov 2008 03:41:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.actionfigureinsider.com/ottertorials/?p=105#comment-2531</guid>
		<description><![CDATA[I understand what you&#039;re saying, but I find it funny you blame Hasbro and then say you&#039;ll continue to collect Mattel. Mattel has done everything you mentioned Hasbro doing, but twice as bad to four times as many lines.]]></description>
		<content:encoded><![CDATA[<p>I understand what you&#8217;re saying, but I find it funny you blame Hasbro and then say you&#8217;ll continue to collect Mattel. Mattel has done everything you mentioned Hasbro doing, but twice as bad to four times as many lines.</p>
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		<title>By: 4LOTT</title>
		<link>http://www.actionfigureinsider.com/ottertorials/2008/11/02/goodbye-hasbro/comment-page-1/#comment-2530</link>
		<dc:creator>4LOTT</dc:creator>
		<pubDate>Tue, 04 Nov 2008 00:13:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.actionfigureinsider.com/ottertorials/?p=105#comment-2530</guid>
		<description><![CDATA[I remember Toy Biz making a Swarm figure. Althiugh I couldn&#039;t find a pic, here&#039;s the description from Wikipedia:
An action figure of Swarm was released in 1997 as part of the Spider-Man: Spider Force toy line. It was molded in a translucent yellow plastic, and featured a removable cape and hood, and snap-on bee armor. This armor could also be assembled to create a &quot;giant&quot; bee accessory.]]></description>
		<content:encoded><![CDATA[<p>I remember Toy Biz making a Swarm figure. Althiugh I couldn&#8217;t find a pic, here&#8217;s the description from Wikipedia:<br />
An action figure of Swarm was released in 1997 as part of the Spider-Man: Spider Force toy line. It was molded in a translucent yellow plastic, and featured a removable cape and hood, and snap-on bee armor. This armor could also be assembled to create a &#8220;giant&#8221; bee accessory.</p>
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		<title>By: Stewbacca</title>
		<link>http://www.actionfigureinsider.com/ottertorials/2008/11/02/goodbye-hasbro/comment-page-1/#comment-2529</link>
		<dc:creator>Stewbacca</dc:creator>
		<pubDate>Mon, 03 Nov 2008 15:53:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.actionfigureinsider.com/ottertorials/?p=105#comment-2529</guid>
		<description><![CDATA[I cant say I agree with all your statements- as by in large I am a Hasbro junkie-- but most of the recent price hikes have been adjusted..back to a more normal price recently.

If they didnt pick up the marvel license. I dont believe they would have gotten out these recent waves-- as the last couple were stacking up on the pegs--

Also I blame alot of their star wars decisions on Lucasfilm- as from things Ive read they had to fight to even be able to use the colors-and even stated the year before it would be in realistic style- Lucas wants nothing in that animation style to even exist---

That GG maquette-- is a repaint- of the original statue and is not on model with the holiday special either

And as far as Indy goes-- yes they mishandled it because they thought their Star Wars audience would leap to IJ as well.. I said they were wrong then and I think sales have shown that. I do believe they should fire their market research staff and maybe hire some new guys that arent in Phillip Wises pocket and believe everything his site talks about.

Overall they do listen and although their are some horrible decisions-- some of the risks they take have changed the toy landscape for the better, Attacktix, Unleashed, Mighty Muggs, Galactic Heroes-Transformers crossovers(although I hate them)- 

All the other toy companies are just trying to catch up with the new movers and shakers-- although Mattel may have a larger market share-- Hasbro will always rule the Boys toys aisle and action figure market.

Even as far as original creations they just cant compare-- He Man will never beat out Transformers and G.I. Joe.]]></description>
		<content:encoded><![CDATA[<p>I cant say I agree with all your statements- as by in large I am a Hasbro junkie&#8211; but most of the recent price hikes have been adjusted..back to a more normal price recently.</p>
<p>If they didnt pick up the marvel license. I dont believe they would have gotten out these recent waves&#8211; as the last couple were stacking up on the pegs&#8211;</p>
<p>Also I blame alot of their star wars decisions on Lucasfilm- as from things Ive read they had to fight to even be able to use the colors-and even stated the year before it would be in realistic style- Lucas wants nothing in that animation style to even exist&#8212;</p>
<p>That GG maquette&#8211; is a repaint- of the original statue and is not on model with the holiday special either</p>
<p>And as far as Indy goes&#8211; yes they mishandled it because they thought their Star Wars audience would leap to IJ as well.. I said they were wrong then and I think sales have shown that. I do believe they should fire their market research staff and maybe hire some new guys that arent in Phillip Wises pocket and believe everything his site talks about.</p>
<p>Overall they do listen and although their are some horrible decisions&#8211; some of the risks they take have changed the toy landscape for the better, Attacktix, Unleashed, Mighty Muggs, Galactic Heroes-Transformers crossovers(although I hate them)- </p>
<p>All the other toy companies are just trying to catch up with the new movers and shakers&#8211; although Mattel may have a larger market share&#8211; Hasbro will always rule the Boys toys aisle and action figure market.</p>
<p>Even as far as original creations they just cant compare&#8211; He Man will never beat out Transformers and G.I. Joe.</p>
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		<title>By: Mikey Wood</title>
		<link>http://www.actionfigureinsider.com/ottertorials/2008/11/02/goodbye-hasbro/comment-page-1/#comment-2528</link>
		<dc:creator>Mikey Wood</dc:creator>
		<pubDate>Mon, 03 Nov 2008 04:50:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.actionfigureinsider.com/ottertorials/?p=105#comment-2528</guid>
		<description><![CDATA[I&#039;m one of the people who actually really, really loved the INDIANA JONES line. Yeah, the sculpts could&#039;ve been better and, sure, it would&#039;ve been AWESOME to not have to weave through a thousand Mutt Williams&#039; and Indy variants while searching high-and-lo for the LAST CRUSADE line (which I managed to find) and the TEMPLE OF DOOM line (which I haven&#039;t) but I really loved them. Maybe it&#039;s because I love the character and films so much (yes, even CRYSTAL SKULL), I don&#039;t know. 

It&#039;s a shame we&#039;ll never get to see a Toht or a German mechanic or a Belloq in archaeology gear. And I didn&#039;t know that it was mishandling of the line on Hasbro&#039;s part until I started (religiously now, by the way) reading your site. I, for one, will miss the line quite a bit.

Ah, well...There&#039;s always my beloved JUSTICE LEAGUE UNLIMITED series...

...for NOW, anyway.]]></description>
		<content:encoded><![CDATA[<p>I&#8217;m one of the people who actually really, really loved the INDIANA JONES line. Yeah, the sculpts could&#8217;ve been better and, sure, it would&#8217;ve been AWESOME to not have to weave through a thousand Mutt Williams&#8217; and Indy variants while searching high-and-lo for the LAST CRUSADE line (which I managed to find) and the TEMPLE OF DOOM line (which I haven&#8217;t) but I really loved them. Maybe it&#8217;s because I love the character and films so much (yes, even CRYSTAL SKULL), I don&#8217;t know. </p>
<p>It&#8217;s a shame we&#8217;ll never get to see a Toht or a German mechanic or a Belloq in archaeology gear. And I didn&#8217;t know that it was mishandling of the line on Hasbro&#8217;s part until I started (religiously now, by the way) reading your site. I, for one, will miss the line quite a bit.</p>
<p>Ah, well&#8230;There&#8217;s always my beloved JUSTICE LEAGUE UNLIMITED series&#8230;</p>
<p>&#8230;for NOW, anyway.</p>
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		<title>By: Cantina-Dan</title>
		<link>http://www.actionfigureinsider.com/ottertorials/2008/11/02/goodbye-hasbro/comment-page-1/#comment-2527</link>
		<dc:creator>Cantina-Dan</dc:creator>
		<pubDate>Mon, 03 Nov 2008 03:52:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.actionfigureinsider.com/ottertorials/?p=105#comment-2527</guid>
		<description><![CDATA[There is a certain amount of disappointment inherent in collecting action figures produced by the big toy companies. A similar blog could easily be written about Mattel and their blunders. Smaller companies disappoint, too. McFarlane always seems to be canceling lines just when they&#039;re getting good. Palisades, who always went above and beyond couldn&#039;t keep it up.
But for all the negative, each of these companies has produced some kickin figures that I&#039;m thrilled to have.
I certainly understand the feeling of your post. I&#039;ve noticed that lately I collect with a certain feeling of resignation. That way when something actually does go right I&#039;m pleasantly surprised.]]></description>
		<content:encoded><![CDATA[<p>There is a certain amount of disappointment inherent in collecting action figures produced by the big toy companies. A similar blog could easily be written about Mattel and their blunders. Smaller companies disappoint, too. McFarlane always seems to be canceling lines just when they&#8217;re getting good. Palisades, who always went above and beyond couldn&#8217;t keep it up.<br />
But for all the negative, each of these companies has produced some kickin figures that I&#8217;m thrilled to have.<br />
I certainly understand the feeling of your post. I&#8217;ve noticed that lately I collect with a certain feeling of resignation. That way when something actually does go right I&#8217;m pleasantly surprised.</p>
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		<title>By: Beast</title>
		<link>http://www.actionfigureinsider.com/ottertorials/2008/11/02/goodbye-hasbro/comment-page-1/#comment-2526</link>
		<dc:creator>Beast</dc:creator>
		<pubDate>Sun, 02 Nov 2008 23:08:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.actionfigureinsider.com/ottertorials/?p=105#comment-2526</guid>
		<description><![CDATA[You realize that the $15&#039;s for Union Jack was due to Target not Hasbro, right? They jacked the price up because it seemed everyone was fine paying $15 for the much larger Hulk ML line. Of course, they finally fixed that so-called mistake and now the Target Exclusive wave is $9.99 again.

And I honestly don&#039;t think they mishandled the Indiana Jones line what so ever. Other than the early paint problems, which was due to the new factory... I thought the line was great. But Wal-Mart over-ordered and the line clogged pegs. And now it&#039;s over, just as it was getting better. Hopefully we&#039;ll have an Indy V in a few years so that Toht and others can be released.

And if you honestly think that Toy Biz would have made the figures you mentioned, I highly doubt they would have offered anything much different than Hasbro has so far. Considering Wave 1 and 2 of ML under Hasbro were Toy Biz figures that were already in production. Hasbro&#039;s done a good job with ML so far. And especially SHS and the upcoming Marvel Universe.]]></description>
		<content:encoded><![CDATA[<p>You realize that the $15&#8242;s for Union Jack was due to Target not Hasbro, right? They jacked the price up because it seemed everyone was fine paying $15 for the much larger Hulk ML line. Of course, they finally fixed that so-called mistake and now the Target Exclusive wave is $9.99 again.</p>
<p>And I honestly don&#8217;t think they mishandled the Indiana Jones line what so ever. Other than the early paint problems, which was due to the new factory&#8230; I thought the line was great. But Wal-Mart over-ordered and the line clogged pegs. And now it&#8217;s over, just as it was getting better. Hopefully we&#8217;ll have an Indy V in a few years so that Toht and others can be released.</p>
<p>And if you honestly think that Toy Biz would have made the figures you mentioned, I highly doubt they would have offered anything much different than Hasbro has so far. Considering Wave 1 and 2 of ML under Hasbro were Toy Biz figures that were already in production. Hasbro&#8217;s done a good job with ML so far. And especially SHS and the upcoming Marvel Universe.</p>
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