New Girls Franchise "Monster High" is Unveiled with Key Partnerships across Multiple Categories including Apparel & Accessories, Publishing, Live-Action Entertainment and More LAS VEGAS, Jun 07, 2010 (BUSINESS WIRE) — Today at the 2010 Licensing International Show, Mattel, Inc., the world’s leading toy company, unveils its multi-category line-up of best-in-class partners with new apparel and… Read More
Daniel Pickett • June 7, 2010No Comments
Every vehicle in this GreenLight Line is officially licensed by the individual police department. INDIANAPOLIS, IN (June 7, 2010) Almost everyone has a childhood memory of a toy police die cast car, they represent safety, allow one to play the role of authority and are the perfect beginning to the lifelong love of die cast… Read More
Daniel Pickett • June 7, 2010No Comments
Toy2R proudly waves the checkered flag as the third 2.5″ Qee in the exclusive Target Collection is now available! The Racer Target Dog Qee is available exclusively through the online  Target Company Store while supplies last for only $7.99 each! Toy2R began working with Target to develop company specific designs exclusively for the Target Company… Read More
Daniel Pickett • June 7, 2010No Comments
I’m getting older. There’s been definite signs. They’re impossible to miss, as much as I have tried to. My continued interest, nay, obsession with toys isn’t one of them. There’s the expected like forgetting things more often than I used to. Becoming tired sooner than I used to. My body aches more often (and easier)… Read More
Jeff Cope • June 7, 20103 Comments
Today we have the last entry in our recent arrivals from Mattel’s Masters of the Universe Classics line – Count Marzo- Evil Master of Magic.   Count Marzo is a character introduced in the 200x animated series, and will be the Club Eternia™ Monthly Figure for July 2010.  But you don’t have to wait that… Read More
Daniel Pickett • June 5, 2010No Comments
In a new deal with Lucas Film, Underground Toys now have the rights to manufacture and distribute a wide range of Star Wars talking plush toys and key chains in the USA. Already on board to retail the line are Hot Topic and Toys’R’us.   Hot Topic will feature the plush within their Empire Strikes Back… Read More
Daniel Pickett • June 4, 2010No Comments
Here’s another AFi Exclusive from our friends at BifBangPow! Today BifBangPow is showing off their new card art for their 8" Mego -esque action figure lines.   They sent out images of different card art from different line to several websites so they could all go live on the same day, and that day is… Read More
Daniel Pickett • June 4, 2010No Comments
Monster High(TM) Launches with Rich Content and Strategic Partnerships Reaching Tween and Teen Girls in Key Consumer Products Categories EL SEGUNDO, Calif., Jun 04, 2010 (BUSINESS WIRE) — For the first time in company history, Mattel will roll out a new intellectual property, Monster High(TM), across a number of diverse consumer products categories simultaneously at… Read More
Daniel Pickett • June 4, 2010No Comments
  No, you’re not seeing things, that is a 6" Snake Eyes action figure! Click on for the full scoop! Read More
Jeremy "SpyMagician" Sung • June 3, 201011 Comments
THUNDERCATS, HO! ThunderCats Roars Back Into the Mainstream with Fresh Toys, New Cartoon Network Episodes   BURBANK and CYPRESS, Calif. – June 3, 2010 – Warner Bros. Consumer Products (WBCP) announced today a powerhouse partnership with Bandai America Incorporated, as the global master toy licensee for the animated series,ThunderCats. Under the new agreement, Bandai and… Read More
Daniel Pickett • June 3, 2010No Comments
For the first time in its proud history, the Phoenix Comicon was held in Phoenix this year. Previously, our local con had been held at venues in surrounding cities like Glendale and Mesa. Well, we’ve finally arrived. No disrespect to past locations but holding Phoenix Con at the beautiful and impressive Phoenix Convention Center was… Read More
Danny "CantinaDan" Neumann • June 2, 20108 Comments
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Daniel Pickett • June 2, 2010No Comments