Riddled with Storage Space – DC Comics and Mimoco Announce the Riddler x MIMOBOT
March 25, 2013

 Mimoco and Warner Bros. Consumer Products Expand DC Comics x MIMOBOT® Collection with Limited Edition The Riddler Flash Drives

Mimoco Premieres the New Style at PAX East in up to 128GB and USB3.0 Capacities Also Available Online at Mimoco.com

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(BOSTON, MA – MARCH 22nd, 2013) — Mimoco, creator of the MIMOBOT® line of character-based designer USB flash drives, and Warner Bros. Consumer Products, on behalf of DC Entertainment, are proud to announce The Riddler MIMOBOT, the newest DC Comics villain character to be transformed into MIMOBOT USB flash drive form and function. The extremely limited-edition collaboration is the latest installment of the DC Comics X MIMOBOT® Series originally released at CES International 2011. The Riddler MIMOBOT is now available in a limited edition of just 2,000 hand-numbered pieces at www.mimoco.com, as well as on showcase at Mimoco’s PAX East Booth #1133, and at select specialty outposts on planet Earth.

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Based on a classic styling of the elusive querying madman, question marks adorn his questionably classy three-piece suit. Joining a slew of DC Comics Super Heroes and fellow Super-Villains which include classic and collectible characters like Superman, Batman (Dark Knight Rises Edition), and The Flash (Drive), all deceivingly small DC Comics x MIMOBOT styles are now available in a spacious 128GB of data storage, and are offered in both USB2.0 and USB3.0 formats. The Riddler X MIMOBOT, as all others in the collection, comes preloaded with exclusive Mimory® content and our MimoDesk® personalization suite, which includes The Riddler-themed wallpapers, icons, and avatars.

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“Who doesn’t love a great brain teaser?’” asks MIMOBOT advocate and generally curious human Jessica Smiley. “For once, we make The Riddler refrain from encryption – of your data!’”

The Riddler MIMOBOT joins another fan-favorite comic book villain, Bane, as a very limited-edition exclusive from the line, which was released – and sold out! – at the 2012 San Diego Comic-Con.

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About Mimoco®
Boston-based design house Mimoco® fuses the art of contemporary characters with the functionality of personal data storage devices and is well known in both the pop-culture driven Art Toy underground and the high-tech electronic world. The MIMOBOT® USB flash drive line includes original characters and licenses from Star Wars, Hello Kitty®, Transformers®, and DC Comics™, to pop-artists like tokidoki® and FriendsWithYou, to the Legends of MIMOBOT Series featuring Albert Einstein, Elvis, and more. MIMOBOT USB flash drives are available in up to 128GB capacities and USB 3.0 speeds, are Mac and Windows compatible, and include preloaded bonus Mimory® content. Learn more at www.mimoco.com.

About Warner Bros. Consumer Products
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.

About DC Entertainment
DC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash), Vertigo (Sandman, Fables) and MAD, is the creative division charged with strategically integrating its content across Warner Bros. Entertainment and Time Warner.  DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is the largest English-language publisher of comics in the world.  In January 2012, DC Entertainment, in collaboration with Warner Bros. and Time Warner divisions, launched We Can Be Heroes—a giving campaign featuring the iconic Justice League super heroes—to raise awareness and funds to fight the hunger crisis in the Horn of Africa.

All related characters and elements are trademarks of and © DC Comics.
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Copyright © 2013 Mimoco, Inc, All rights reserved.

Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com. Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on MSNBC.com, Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
Read other articles by Daniel Pickett.

 

 

 

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