Stan Lee & More to Celebrate Peavey Hollywood Opening (Sept. 1-5)
August 27, 2012

Peavey Hollywood to Open With Comics Legend Stan Lee, Guitar Virtuoso Alex Skolnick, Founder Hartley Peavey & More
 
Star-studded grand opening of rock & roll’s new Hollywood home free to public

Music icon Peavey Electronics will host a star-studded grand opening of its first showroom in Hollywood next weekend, Sept. 1-5, with appearances by comics legend Stan Lee, guitar virtuoso Alex Skolnick, founder Hartley Peavey and more.

Located on Sunset Boulevard’s Guitar Row, Peavey Hollywood gives musicians and music fans a new home in the heart of rock & roll, with a green-room vibe, high-end gear from the Peavey family of brands to play, and regular performances from world-class artists. Peavey is bringing its 47-year legacy of making the amps for music’s biggest stars and stages to Hollywood with a new showroom, artist relations headquarters and multimedia dealer education center.

The grand opening week of Peavey Hollywood will feature comics legend Stan Lee—who will sign Peavey Marvel electric guitars adorned with Super Hero graphics—virtuoso guitarist Alex Skolnick (Testament, Alex Skolnick Trio), L.A.’s Metalachi and Thrown Into Exile, acoustic stylist Monte Montgomery, and Peavey Electronics founder and CEO Hartley Peavey, who will sign copies of his biography, The Peavey Revolution (Backbeat Books).

“Peavey has a long and productive legacy in music and audio, and proactive outreach has been the key to our success since Hartley Peavey founded the company in 1965,” said Courtland Gray, Chief Operating Officer of Peavey Electronics Corp. “With so many artists living in L.A. or passing through on a daily basis, Peavey Hollywood’s location in the heart of Guitar Row on the Sunset Strip gives us access to artists and marketing opportunities that will serve Peavey retailers as well as artists and musicians around the world.”

Peavey Hollywood is a unique brand experience that will give musicians, audio pros, systems integrators and music retailers a 360-degree view of the products, artists and philosophy that have made Peavey an iconic brand in music and audio. As a high-end retail showcase for Peavey and its affiliated brands— Composite Acoustics®, Trace Elliot®, Budda® Amplification, Crest Audio®, Architectural Acoustics® and MediaMatrix®—Peavey Hollywood is designed to create awareness for Peavey products and the company’s 47-year legacy of innovation.

Peavey Hollywood will be an entertainment and informational resource for musicians and retailers, with regularly scheduled high-definition webcasts featuring artist interviews and performances, product reviews, and music industry-related tips for musicians. Peavey will also broadcast sales training to its dealers, with live-chat capability to enhance the sessions. In addition, the location will serve as the West Coast home for its substantial and growing roster of artists and endorsers.

A section of the showroom is dedicated to the history and philosophy of Hartley Peavey, the industry’s longest-running founder, sole owner and CEO, who built his first amplifier as a teenager in 1957 and has earned countless accolades for his achievements in music product innovation and international business. He earned his star on the Hollywood Rock Walk of Fame in 1990.

Peavey Hollywood Grand Opening Week Schedule:

Saturday, September 1, Hartley Peavey Day: Open at 10 a.m., Hartley Peavey signing at 1 p.m., Alex Skolnick at 5 p.m., Metalachi at 6 p.m.
Sunday, September 2: Open from Noon to 5 p.m.
Monday, September 3, USA Day: Open at 10 a.m., Monte Montgomery at 4 p.m.
Tuesday, September 4, Metal Day: Open at 10 a.m., Thrown Into Exile at 7 p.m.
Wednesday, September 5, Marvel Day: Open at 10 a.m., Stan Lee at 6 p.m.

 

About Peavey®
Founded in 1965, Peavey® is one of the world’s largest manufacturers and suppliers of musical instruments and professional sound equipment. Peavey has earned more than 180 patents and distributes to more than 130 countries. Peavey and its MediaMatrix®, Architectural Acoustics®, Crest Audio®, Composite Acoustics® and Trace Elliot® brands and affiliates can be found on concert stages and in more than 10,000 airports, stadiums, theme parks and other venues around the world. To find out more, visit www.peavey.com.

Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com. Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on MSNBC.com, Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
Read other articles by Daniel Pickett.

 

 

 

No Comments

Comments are closed.

ARCHIVES

 

SPONSORS

 

250x250_aff_25under25

 

902268-han-solo-and-chewbacca-024

 

gsi-250

 

tim-bruckner-250px

 

13888_toys_bkfriday-deals_assoc_300x250

 

your-ad-here