Tag: Mattel

 

by Daniel Pickett
November 28, 2016
WAAAAY back in June of 2015 we showed you images of some newly revealed DC Comics Fisher-Price Imaginext figures.   All of the figures were posted on the official Imaginext website and almost all of those figures that were reveled were released over the next year… with 3 exceptions: Firestorm and the Sinestro/Cheetah 2-pack.   Those figures…

 

by Daniel Pickett
November 21, 2016
DCSuperHeroGirlsLogo1 Earlier today the Toy Industry Association announced the nominees for all 14 categories the 2017 Toy Of The Year Awards.   This year is the FIRST year they have included an Action Figure of the Year category and we here at AFi have the honor of helping them with the reveal announcement of that new category.   …

 

by Daniel Pickett
November 13, 2016
Super7’s first offering of new Eternian products begins next Wednesday, November 16th  with a variety of new made-to-order pre-sale products that will ship in early 2017.  In the coming days we will be revealing details about each of these new products leading up to the pre-sale launch.  Today please meet: The Curse of the Three Terrors…

 

by Daniel Pickett
November 10, 2016
Super7’s first offering of new Eternian products begins next Wednesday, November with a variety of new made-to-order pre-sale products that will ship in early 2017. Over the coming days we will be revealing each of these new products and today it’s the M.O.T.U. Ultimates Line! Please meet the new MOTU Classics Ultimate editions of fan favorites. Each…

 

by Daniel Pickett
November 8, 2016
super7motutease1 Greetings M.O.T.U. Friends and Fans – As we announced last week, Super7 is taking the keys to Castle Grayskull on behalf of our friends at Mattel! Our first offering begins Wednesday, November 16th, with a variety of new made-to-order pre-sale products, shipping early 2017. Don’t miss out on these great new Eternian products: New M.O.T.U. Ultimates…

 

by Daniel Pickett
November 4, 2016
super7motutease1 Just moments ago the team at Super7 sent out an email to the existing MattyCollector email list teasing they would have some major Masters of the Universe announcements coming later this month and encouraging fans to sign up for the Super7 news letter so they can stay up to date on all the breaking news:…

 

by Daniel Pickett
October 13, 2016
Ghouls rule! The students of Monster High™ are coming to Pop! and Rock Candy! They’re high school students whose parents were monsters! Like  Frankie Stein™, daughter of Frankenstein’s monster; Clawdeen Wolf™, whose dad was the Werewolf, and Draculaura™, daughter of Count Dracula! Also in this set are Cleo de Nile™, Lagoona Blue™, and Skelita Calaveras™…

 

by Daniel Pickett
September 20, 2016
mattelbatunlim12aquaman2 I know, I know… it’s Tuesday.   But the video was posted on YouTube on Monday.  I just didn’t get a chance to post it here yesterday because of my appearance yesterday on theStream.tv’s Gotham After Show and Welcome to the Batcave show. On this episode of AquaMonday we take a look at Mattel’s 12″ Aquaman…

 

by Daniel Pickett
September 11, 2016
kohls_american_girl Announces new retail partnership with American Girl MENOMONEE FALLS, Wis.–(BUSINESS WIRE)–Kohl’s (NYSE: KSS) announces an enhanced in-store and online toy assortment this holiday with even more of the hottest brands and products across the most popular toy categories of the season. This includes a retail partnership with American Girl, a premium brand loved by girls of…

 

by Daniel Pickett
September 10, 2016
The heir to Thundera, a Horde honcho, and a hostile horse … these three long-awaited characters arrive in our September sale! Check out the first figure for Club Third Earth plus two awesome MOTU figures! Can you hear the thunder? That’s the sound of the first ThunderCats™ figure arriving! Bravely leading the way is Lion-O™,…

 

by Daniel Pickett
September 2, 2016
BatVSuperWMBatcave2 More than 20 percent of the top toys are exclusive to the retailer   BENTONVILLE, Ark.–(BUSINESS WIRE)–From the smallest to the tallest, Walmart polled hundreds of kids to find out just what they will be including in their letters to Santa this year. Today, Walmart unveiled its annual top toy list, Chosen By Kids, including…

 

by Daniel Pickett
September 2, 2016
MatTCatsLionOBoxFt The rudderless MattyCollector.com continues to add insult to injury.  Subscribers to the already-canceled-before-the-first-figure-ships “Club Third Earth” received the following email today:   Lion-O™ will be delayed ThunderCats™ Ho! Welcome Club Third Earth subscribers. We’re very excited about the new ThunderCats™ lineup! Your first subscription figure is coming later this month, and we want to make…

 

by Daniel Pickett
August 21, 2016
Amy Ratcliffe over over one the official DC Comics blog this week provided a nice recap of some of the recent SDCC reveals as well as doing some new reveals of her own for new DCSHG products!  Check out the news below:   San Diego Comic-Con wasn’t a competition, but if it was, DC Super…

 

by Daniel Pickett
August 17, 2016
LegionofDansLogo Last month was San Diego Comic Con 2016.  Half the Dans were on-site at the show, the other half were tracking things from home.  What did they love? What exclusives did they pick up and what did they miss?  What were their favorite surprises and WHO will be the August DAN OF THE MONTH? The…

 

by Daniel Pickett
August 14, 2016
    Here’s your friendly reminder that our 8/15 sale is coming up soon…               All Access 8/15 Monday, 8/15 at 9 a.m. PT (everyone) He-Man® and the Masters of the Universe® Beast Man® (Club Grayskull™ monthly figure –  Limit 5 per household) SDCC After-Party Sale Products • DC Comics™…

 

by Daniel Pickett
July 19, 2016
mattel-logo NBCUniversal Brand Development Names Mattel Master Toy Licensee Following Competitive Review   EL SEGUNDO, Calif., July 19, 2016 /PRNewswire/ — Building on an ever-expanding list of strategic collaborations with many of the world’s best-known entertainment companies, Mattel, Inc. (NASDAQ: MAT) today announced that it has been awarded worldwide master toy licensee for Jurassic World beginning in July 2017. Under the terms of the…

 

by Daniel Pickett
July 19, 2016
Paul Jordan
Stylist: Mary Jordan It’s a bird, it’s a plane, it’s…Thomas & Friends! Following up on last year’s line of DC Super Friends Thomas & Friends Minis, Mattel has unveiled a brand new assortment of trains that will be exclusively available at San Diego Comic-Con 2016. To celebrate the exclusive box set, Mattel has debuted an animated video short…

 

by Daniel Pickett
July 14, 2016
MattelSDCC16SheRaThunder1 In a very strange turn of events, yesterday Mattel made some sweeping changes to their SDCC exclusives, telling fans they will no longer be available for sale at the con, but instead opting to sell a lot of the items online starting on July 18th.   If you already pre-ordered items to be picked up at…

 

by Daniel Pickett
July 3, 2016
MattelDCMSSGroup1 The newest wave of Mattel’s 6″ DC Multiverse action figure line has started to show up stores.   This new wave is all figures from the upcoming Suicide Squad movie, and made it’s debut at Toy Fair back in February.  There’s a bit more to this figure line than meets the eye. While Mattel is back…

 

by Daniel Pickett
June 30, 2016
AFiUnboxing This past week a GIANT box arrived at AFi headquarters.   That makes it a perfect time to do an unboxing video.     What would come in a box this large?  Watch and find out!    

 

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