Tag: Mattel

 

by Daniel Pickett
February 13, 2014
MOTUCScorpinaCard1 Mattel is teasing a few things leading up to the big show this weekend.   First they posted this look at the carded Scorpia sample on the MattyCollector.com news page, and then they sent out a teaser message to Club Eternia subscribers further teasing Madame Razz.   We’re standing by to bring you all of…

 

by Daniel Pickett
February 12, 2014
MattyAFiLogo.jpg Twice a month the gang from Mattel are kind enough to answer five questions from AFi readers.  The Mattel marketing and PR team, have replied with the answers to our latest round of questions that AFi readers have posted in our forums.   Mattel has changed the guidelines for these Q&As so they only involve items…

 

by Daniel Pickett
January 30, 2014
We’re still on a weekly schedule, just not back on Mondays yet. We need a 8 day week so we can catch up and get back on track. I think I’m gonna make some calls about that. I’m having a love affair with these new retro toys. Between Funko’s ReAction, what Zica is doing and…

 

by Daniel Pickett
January 29, 2014
BHV72_001_newsPage.jpg February is short (28 days) and sweet (Valentine’s Day) so this month we’ve got two figures that are small in size plus one that’s a lover… of freedom, that is! The first Masters of the Universe Minis™ 2-pack of 2014 arrives with hero He-Man® and villain Mer-Man®. 2014 will bring five more 2-packs, and each…

 

by Daniel Pickett
January 29, 2014
preorders_newsletter.jpg TRANSFORMERS MASTERPIECE MP-18 BLUESTREAK EXCLUSIVE This listing is for an exclusive repaint of the MP-18 Masterpiece Bluestreak. We currently do not have any information about the specific colors or deco of this repaint, information will be added as it becomes available. Preorders are open at $84.99 TRANSFORMERS GENERATIONS DELUXE SERIES 05 CASE, SET The first…

 

by Daniel Pickett
January 23, 2014
DCSC14SubFinal Toy Guru just posted the following update about the future of DC figures and Mattel.  For those of us that love the 6″ Four Horsemen sculpted figures it’s not good news… however if you can look past your tears you can see the news that there will be one last surprise 6″ DCUC figure:  …

 

by Daniel Pickett
January 15, 2014
It was announced just a few moments ago that Power-Con 2014 would be undergoing some changes.   First it appears they are jettisoning the TMNT and Thundercats properties that it previously celebrated as is focusing solely on Masters of the Universe and She-Ra.   And the biggest surprise to many fans and previous vendors that attended the…

 

by Daniel Pickett
January 13, 2014
MSTH1Wave1 The next new Mattel line we are looking at for 2014 is the 6″ mass retail value line “DC Total Heroes.”   This first wave of the 6″ figures is now hitting mass retail shelves and on-line retailers such as Amazon.com and BigBadToyStore.com.   This line of stylize figures that utilize the same basic “buck” will be a…

 

by Daniel Pickett
January 11, 2014
BatEG4inTargetDisplay1 As we start the new year and stores start re-setting their post-holiday aisles, more new products are hitting stores now.  As we saw at SDCC last year Mattel is thinking small when it comes to retail.  Smaller figures that is.   The “evergreen’ Batman line is shrinking from 5″ to 3.75″ and Batman is bringing along…

 

by Daniel Pickett
December 25, 2013
MatTent13outside1 Once a year at Mattel HQ as part of their regular company store they have their annual tent sale.  This sale typically runs from just after Halloween until just before Christmas.   The sale is primarily made up of bulk overstock. Whatever item  they put out there they always have a LOT of said item, like…

 

by Daniel Pickett
December 24, 2013
Mattel Video: End of Year Update & Happy Holidays! Just a quick end-of-year product update and a thank you/happy holidays message from Toy Guru. [youtube]http://youtu.be/Pvfujflbi9Y[/youtube]

 

by Daniel Pickett
December 23, 2013
ScreenHunter_244 Dec. 23 10.31 Several folks received a holiday e-card today from Mattel.   I think it was sent out to folks that have signed up for the shop.Mattel.com newsletter, but that’s just a guess.    I saw on Facebook that some folks were afraid to open it thinking it was spam or a virus, but we clicked on it and…

 

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