Tag: Mattel

 

by Daniel Pickett
February 11, 2011
Diverse Portfolio Featuring New Introductions from Barbie®, Hot Wheels®, Fisher-Price®, Monster High™ and More, Reaches Fans Where They Are Today EL SEGUNDO, Calif.–(BUSINESS WIRE)– As the leading toy maker and an expert in creating memorable play experiences, Mattel, Inc. (NASDAQ:MAT) unveils innovative new products that expand beyond the toy box at this year’s New York…

 

by Daniel Pickett
February 10, 2011
Kung Fu Panda 2 and Penguins of Madagascar Toy Lines Debut at Toy Fair 2011 NEW YORK–(BUSINESS WIRE)–Mattel, Inc.’s (NASDAQ: MAT) subsidiary, Fisher-Price®, Inc., and DreamWorks Animation SKG, Inc. (NASDAQ: DWA) today announced that they have entered into an exclusive licensing relationship in which Fisher-Price, the world’s leading brand of infant and preschool toys, will…

 

by Ryan "TheSuperfly" Prast
February 3, 2011
  In honor of that crazy little thing called Toy Fair 2011 next weekend, your pals at AFi are having a contest! Not just any contest, but a Toy Giveaway Contest!! A CONTEST!!! TOYS!!!! Besides AFi being a cool place to hang out and talk toys, now you can win stuff. What kind of stuff,…

 

by Daniel Pickett
February 2, 2011
 It’s the start of February and the start of a new round of Q&A’s with our friends at Mattel. Twice a month the gang from Mattel are kind enough to answer five questions from AFi readers.  Matty from MattyCollector.com and ToyGuru, have replied with the answers to our latest round of questions that AFi readers have posted…

 

by Jon "Caped Crusader" Edwards
January 30, 2011
If you’ve been looking at action figure prices lately and thinking, "These things shouldn’t cost that much," guess again. Far from paying too much, we’re really not paying enough. It’s time to get over being so tight, break out those wallets, and prepare to pony up for your preferred plastic playthings. G.I. JOE makes the case pretty…

 

by Daniel Pickett
January 26, 2011
 Mattel got in their first production samples of Sy-Klone today and shared the images with fans via their Facebook page this afternoon. Sy-Klone will be coming in April to MattyCollector.com as the April Club Eternia figure. We just got in the first packaged sample of Sy-Klone. Still making a few tweaks but we’re mostly there!…

 

by Daniel Pickett
January 26, 2011
T5813_PreEterniaDisguise.jpg  Today over on MattyCollector.com, Mattel posted the details of their February 15th sale.  Looks like it’s a all MOTUC month.   That will be nice break after the flood of Mattel news we’ll be getting on the evening of Feb 13th from their Toy Fair collector press event! Toy Fans, February is the month of…

 

by Daniel Pickett
January 25, 2011
Green Lantern Licensees – Led by Master Toy Licensee, Mattel – To Illuminate Toy Fair 2011 Burbank, Calif., January 25, 2011 — Warner Bros. Consumer Products (WBCP) is teaming up with a leading group of global licensees at Toy Fair in support of the Summer 2011 blockbuster film, “Green Lantern,” highlighted by DC Entertainment’s master…

 

by Daniel Pickett
January 22, 2011
Back in July during Comic Con 2010 Mattel announced they would be going a supplemental wave of Green Lantern characters in their DC Retro-Action line starting in February of 2011.   I’m not sure if this would be considered wave 5 or wave 3.5 (since we haven’t seen wave 4 show up yet).   At the…

 

by Daniel Pickett
January 22, 2011
   This morning ToyGuru aka Scott popped in on the MattyCollector.com Ghostbusters message boards to update fans on how the line is doing, what is next andgive them the scoop on the much requested ‘Real Ghostbusters’ animated line expansion: Hey Ghost fans, I know everyone has been itching from some news for the line. Obviously…

 

by Daniel Pickett
January 21, 2011
     Manufacturer: Mattel Release Date: February , 2011 Wave/Assortment:  Wave 3.5 – Green Lantern Wave Packaging: Single Carded Accessories: Lantern Battery Scale: 8" Sculpted By: Mattel with the assistance of Dr. Mego   THE PACKAGE  

 

by Daniel Pickett
January 21, 2011
When Mattel created their "Club Eternia"Masters of the Universe Classics annual subscription program they had the good sense to incentivise it to help entice fans to sign up.  Last year, for the inaugural year, fans got Wun-Dar.  For 2011 fans get Preternian Disguise He-Man.  Last year fans also got a map of Eternia.   This year…

 

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