Tag: retail

 

by Daniel Pickett
May 16, 2014
20140516-143729.jpg I’m jetting off to celebrate the nuptials of our own Cantina Dan and walking through terminal 5 at LAX I came across a store I didn’t know existed – The Mattel Experience. It’s very well stocked with all the latest Mattel lines and has a better selection than any mass retailer or even the Mattel…

 

by Daniel Pickett
April 2, 2014
TRU_Logo_New2 New CEO and U.S. President Discuss Plans to Make Company Fit for Growth by Fixing Foundational Issues, Putting Disciplines into Operational Processes and Right-Sizing Cost Structure; Strategic Plan Places Focus on Improving Customer Experience In-Store and Online, Simplifying Promotions and Developing a Clear Pricing Strategy   WAYNE, NJ (March 26, 2014) – At presentations today…

 

by Daniel Pickett
February 28, 2014
IMG_6076 A couple of times a year Target stores set up special holiday sections of the stores.  We’ve reported on some of the past sales and items.  We are heading into Spring soon, so that means Easter is just around the corner.  That means that the holiday section has been over run with eggs, decorating kits,…

 

by Daniel Pickett
January 11, 2014
BatEG4inTargetDisplay1 As we start the new year and stores start re-setting their post-holiday aisles, more new products are hitting stores now.  As we saw at SDCC last year Mattel is thinking small when it comes to retail.  Smaller figures that is.   The “evergreen’ Batman line is shrinking from 5″ to 3.75″ and Batman is bringing along…

 

by Daniel Pickett
December 15, 2013
IMG_5363 For the past several years Target stores have been offering up some fun new seasonal items for fans of pop culture as part of their seasonal resets and this year is no exception.  As a part of this, Target has done a seasonal aisle of toys, food, ornaments and sometimes even exclusive figures.   The toys…

 

by Daniel Pickett
July 16, 2013
Mattel posted the following announcement a few moments ago.  Looks like there will be at least TWO new DC retail lines announced at the panel! Heading to SDCC? Then don’t miss the DC Comics Panel on Friday 7/19 at 3pm in Room 25ABC because we’ve got three BIG reasons for you to attend! First, we’re…

 

by Daniel Pickett
June 18, 2013
Save the Day At Target With The Justice League Several weeks ago we posted the press release about Warner Brothers Consumer Products and Target teaming up to bring fans a wide range of DC Comics/Justice League themed product to Target stores this year.  At that time I don’t think any of us imagined just how much Justice League we would be getting, but it…

 

by Daniel Pickett
May 21, 2013
BMUBTBatman1.jpg Over the past few days a few images have been making the rounds from Mattel’s DC Unlimited and Batman Unlimited lines that can be found at retail.  These figures will be mixed in future assortments of the two lines.   The new figures are: Green Lantern from the Injustice: Gods Among Us (we already have Injustice…

 

by Daniel Pickett
August 1, 2012
 Twice a month the gang from Mattel are kind enough to answer five questions from AFi readers.  The Mattel marketing and PR team, have replied with the answers to our latest round of questions that AFi readers have posted in our forums. Mattel took a short break from ‘Ask Matty’ during July for Comic Con, but now…

 

by Jon "Caped Crusader" Edwards
October 19, 2011
savage1.jpg While reading some recent store report posts on another collecting site, I noticed some disturbing comments. Someone had failed to find what he was searching for in a toy aisle, but he noticed another man in the section with multiples of the figures he wanted in his cart. He asked the other fellow if he…

 

by Daniel Pickett
April 5, 2011
WAYNE, NJ (April 4, 2011) – Toys“R”Us, Inc. today announced the appointment of Neil Friedman as President, Toys“R”Us, U.S.  A highly respected industry executive, Mr. Friedman most recently served as President, Mattel Brands. In his new position at Toys“R”Us, Mr. Friedman will oversee all merchandising, marketing, store operations, merchandise presentation, global sourcing and product development,…

 

by Daniel Pickett
January 27, 2011
There’s a disturbing trend in the retail world.   It’s not new, but it looks like it is becoming more pervasive in the stores that I frequent.   I first noticed it at Toys R Us stores in 2009 , but now I am seeing it at some of my local Targets as well.   …

 

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