Tag: Toy Industry

 

by Daniel Pickett
June 10, 2011
EL SEGUNDO, Calif.–(BUSINESS WIRE)– Today Mattel announced the company is developing a sustainable procurement policy for all of Mattel’s product lines which will address the important issue of deforestation. The policy will include requirements for packaging suppliers to commit to sustainable forestry management practices. In addition to addressing current concerns about packaging sourcing, Mattel’s policy…

 

by Daniel Pickett
April 27, 2011
April 26th Shawnee, KS-  On April 19th moulds and tooling owned by Cast-a-Way Toys were offered for sale from unauthorized agents in China and Singapore. Cast-a-Way Toys was miraculously made aware of this attempt by two separate, highly trusted and, successful toy companies here in the United States. When questioned about the attempted sale, the…

 

by Daniel Pickett
April 5, 2011
WAYNE, NJ (April 4, 2011) – Toys“R”Us, Inc. today announced the appointment of Neil Friedman as President, Toys“R”Us, U.S.  A highly respected industry executive, Mr. Friedman most recently served as President, Mattel Brands. In his new position at Toys“R”Us, Mr. Friedman will oversee all merchandising, marketing, store operations, merchandise presentation, global sourcing and product development,…

 

by Daniel Pickett
January 24, 2011
I take no joy in posting this news, but many of the leading comic news websites are posting the news that both Wizard Magazine and Toy Fare Magazine are closing up shop and ceasing publication imediatly.  I know a lot of people think there is some sort of rivalry between Toy Fare and toy websites…

 

by Daniel Pickett
January 19, 2011
Toy Town Tells the Inside Story of Hong Kong’s Rise to Power asThe World’s Capital of Toy‐Making   New York – January 2011 – As the industry’s top toymakers get ready to present their newest creations at the highly‐anticipated International Toy Fair in New York City, a group of Hong Kong toy industry veterans are…

 

by Daniel Pickett
January 5, 2011
Toymaker Consolidates Leadership of Business Units and Operations Groups EL SEGUNDO, Calif.–(BUSINESS WIRE)– Mattel, Inc. (NASDAQ:MAT) today announced the appointment of Bryan Stockton, Mattel’s president of International, to the new position of chief operating officer (COO), effective immediately. This action further aligns Mattel’s senior leadership team with the company’s global strategic initiative to be the…

 

by Daniel Pickett
January 3, 2011
NEW YORK, N.Y. (Jan. 3, 2011) – Two veteran New York marketing executives are joining forces to open a new full-service advertising and marketing firm, Bonfire Agency, LLC, specializing in helping brands target highly influential but difficult to engage pop culture consumers.  This demo, labeled by some as geek or comic culture, is comprised of incredibly passionate and…

 

by Daniel Pickett
June 23, 2009
Over the weekend Randy Bowen and our friends Tim Bruckner and Jesse Falcon were inducted into Toy Fare’s "Toy Hall of Fame" at Wizard world Philly.  I came across this great interview with Jesse at Marvel.com via Marvel’s Twitter feed. It’s a great read summarizing how Marvel Legends came to be and talks a bit…

 

by Daniel Pickett
June 7, 2009
Stamford, CT June 6, 2009 – Friday, the Consumer Product Safety Commission (CPSC) announced a settlement with Mattel Inc., of El Segundo, CA and its wholly owned subsidiary, Fisher-Price Inc., of East Aurora, NY in the amount of $2.3 million for violating the federal lead paint ban. Enacted in 1978, the Consumer Product Safety Act…

 

by Daniel Pickett
May 27, 2009
Company Will Operate Legendary FAO Schwarz Stores As a Distinctive Business and Purveyor of Extraordinary Toys WAYNE, NJ (May 28, 2009) — Toys“R”Us, Inc., the world’s leading dedicated toy and baby products retailer, today announced it has acquired FAO Schwarz, one of the most iconic children’s retailers in the world and a brand synonymous with…

 

by Daniel Pickett
May 19, 2009
U.S. Office Separate From Jun Planning Japanese Office.   Torrance, Ca. (5/19/09)—Due to misinformation and speculation, Jun Planning USA, announces that the United States toy maker of figures and collectibles is not a part of the Jun Planning Japanese bankruptcy.    Jun Planning USA is a separate company, run by Yosuke Oba in Torrance, California. …

 

by Daniel Pickett
April 17, 2009
First Quarter Highlights •Worldwide net sales down 15 percent; •Domestic gross sales down 6 percent and international gross sales down 23 percent; •Worldwide gross sales for core brands: Barbie® down 5 percent; Hot Wheels® down 3 percent; Core Fisher-Price® down 17 percent and American Girl® brands down 4 percent; •Gross margin increased 80 basis points…

 

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