What Toy Lines Will Mattel Show at Toy Fair 2011?
February 11, 2011

Today over on MattyCollector.com Mattel posted the news of what lines will have reveals Sunday night at their collector press event.  AFi will be on hand on Sunday evening bringing you all the latest news and pictures of new Mattel product so keep your eyes on our front page.  Also don’t forget to ‘like’ the AFi facebook page and follow our Twitter feed.

 

Toy Fans,

Like San Diego Comic-Con, New York Toy Fair is one of the most hotly anticipated toy events of the year. Why? Because even though it isn’t open to the public, we unveil some of the biggest toys of the year!

This year, the Mattel Collector Night is on Sunday, February 13th, from 3 PM to 6 PM ET. Of course, I can’t show you images yet, but I promise we’ll have TONS of reveals from all your favorite lines, including a DCU Classics wave, figures from JLU, DCU vs MOTU, DCU Action League®, Ghostbusters™, Masters of the Universe®, and Green Lantern.

There will also be reveals and product on display from Batman, Young Justice™, CARS, WWE®, and even some Barbie® Collector items I know you’re gonna want. A lot of your favorite fan sites will be in attendance, so be on the lookout for updates from those sites −− but for the official scoop, be back here on Monday, February 14th, for our special post-Mattel Collector Night coverage!

— Matty

 

Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com. Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on MSNBC.com, Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
Read other articles by Daniel Pickett.

 

 

 

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