November 7, 2013

HILLSIDE, NJ — November 7, 2013 — WizKids/NECA, the global leader in collectible miniature gaming, today announced that the company has entered into an agreement making Esdevium Games the exclusive distributor of its English-language products to all European territories.

“We have chosen Esdevium to be our sole distributor in Europe with the aim of replicating the successful growth and support we’ve experienced in the UK and bringing it to all of Europe,” said WizKids president Justin Ziran.

The move mirrors a proven distribution model used by WizKids in the United States, where a single point of contact with the market has improved supply of product and created efficiencies with Organized Play, which has resulted in sustained year-over-year growth for the WizKids product line

Esdevium Games Managing Director, Daniel Steel, highlighted the benefit of the agreement to both retailers and consumers. “Not only do we intend to help European distributors provide a better regular supply of product to their markets, we’ll also be in a position to provide improved Organized Play support to retailers so that they can do more with WizKids’ catalog of fantastic brands.”

About WizKids NECA
WizKids/NECA, LLC, a wholly-owned subsidiary of NECA, is a New Jersey-based game developer and publisher dedicated to creating games driven by imagination. WizKids first pioneered the Combat Dial system featured in HeroClix, the most successful collectible miniatures game on the market today, with over 400 million miniature game figures sold worldwide. WizKids continues to produce new proprietary game platforms and properties including the award-winning board game Mage Knight, the groundbreaking Dice Building Game engine used in the critically-acclaimed game Quarriors!, as well as the innovative Connect with Pieces puzzle-building game platform. For additional information, visit www.wizkidsgames.com.

About Esdevium Games
Esdevium Games is a UK-based distributor of collectibles and gaming product to the UK and Europe. With over 30 years’ experience in the hobby business, Esdevium is the trusted partner for a number of UK, European and US publishers for the distribution of English language gaming product. For more information, visit esdeviumgames.com.

Daniel Pickett
Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since. In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features. He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced. In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com. Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s “Pop Candy” Blog twice. Daniel’s content has also been featured on MSNBC.com, Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many others. He has consulted on toy lines, books, documentaries and TV shows. But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
Read other articles by Daniel Pickett.




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